- Your selection
- Clear all
- English x
- With Teaching Note x
- Strategy x
44 case(s) found.
Webtoon Entertainment, a subsidiary of Korea’s dominant search engine, Naver, with over 60% of the market share, is a prime example of how a company creates and captures new market opportunities in the era of digital transformation.
Reference 6787
Published 05 Dec 2022
Length 15 page(s)
Topic Strategy
Region Global
Industry Broadcast Media
Webtoon Entertainment, a subsidiary of Korea’s dominant search engine, Naver, with over 60% of the market share, is a prime example of how a company creates and captures new market opportunities in the era of digital transformation.
Shortly after Rich Hagen joins Paypal as Strategic Director in 2021, the CEO Dan Schulman asks for his input to choose between two promising directions for the business: venturing into retail investing or launching a super app. As a brokerage sector veteran, Hagen is intuitively inclined to favour online trading, but Schulman makes a strong case in favour of the super app.
Shortly after Rich Hagen joins Paypal as Strategic Director in 2021, the CEO Dan Schulman asks for his input to choose between two promising directions for the business: venturing into retail investing or launching a super app. As a brokerage sector veteran, Hagen is intuitively inclined to favour online trading, but Schulman makes a strong case in favour of the super app.
When IBM set about commercializing its artificial intelligence-driven Watson AI in the healthcare market, its early successes were widely publicized. Senior managers and the media claimed that its diagnostic features would soon surpass those of the sharpest doctors.
Reference 6753
Published 14 Feb 2023
Length 16 page(s)
Topic Strategy
Region North America
Industry Hospital & Health Care
When IBM set about commercializing its artificial intelligence-driven Watson AI in the healthcare market, its early successes were widely publicized. Senior managers and the media claimed that its diagnostic features would soon surpass those of the sharpest doctors.
Lack of trust and transparency had long plagued the Indian Ayurveda industry. NirogStreet, a New Delhi-based start-up, seeks to mitigate this problem through its tech-enabled platform that offers digital solutions to Ayurveda practitioners and patients.
Reference 6733
Published 19 Oct 2022
Length 13 page(s)
Topic Strategy
Region Asia
Industry Health, Wellness and Fitness
Lack of trust and transparency had long plagued the Indian Ayurveda industry. NirogStreet, a New Delhi-based start-up, seeks to mitigate this problem through its tech-enabled platform that offers digital solutions to Ayurveda practitioners and patients.
China’s agricultural sector is undergoing rapid transformation, but with growth come serious problems such as labor shortages, soil compacted by machinery, and chemicals (pesticides) that pollute the earth. In parallel, therefore, a major technological transformation is underway.
Reference 6716
Published 16 Dec 2021
Length 12 page(s)
Topic Strategy
Region Asia
Industry Agriculture
China’s agricultural sector is undergoing rapid transformation, but with growth come serious problems such as labor shortages, soil compacted by machinery, and chemicals (pesticides) that pollute the earth. In parallel, therefore, a major technological transformation is underway.
The case describes the Brazilian company, VTEX’s journey from its founding in 2000 as a textile software company to its unicorn status in 2021 and listing on NYSE. It traces the company’s transformation to a global player in digital commerce as a provider of a software-as-a-service (SaaS) digital commerce platform for enterprise brands and retailers selling direct-to-consumer (D2C).
Reference 6707
Published 25 Jan 2022
Length 29 page(s)
Topic Strategy
Region Global
Industry E-Commerce
The case describes the Brazilian company, VTEX’s journey from its founding in 2000 as a textile software company to its unicorn status in 2021 and listing on NYSE. It traces the company’s transformation to a global player in digital commerce as a provider of a software-as-a-service (SaaS) digital commerce platform for enterprise brands and retailers selling direct-to-consumer (D2C).
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
Reference 6654
Published 25 Feb 2021
Length 21 page(s)
Topic Strategy
Region Asia
Industry Health, Wellness and Fitness
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
GE Digital started out in 2009 as a center of excellence to enable the digital transformation of services to industrial customers who had previously bought GE hardware. Now it finds itself competing with a variety of other providers. The case explores the basis of its competitive advantage (data analytics) and how it positions itself to succeed in what has become a crowded field.
GE Digital started out in 2009 as a center of excellence to enable the digital transformation of services to industrial customers who had previously bought GE hardware. Now it finds itself competing with a variety of other providers. The case explores the basis of its competitive advantage (data analytics) and how it positions itself to succeed in what has become a crowded field.
In 2019, David Behrends, head of Trading and Managing Partner at Sucafina, founded and launched Farmer Connect, a blockchain-based end-to-end transparent solution for the coffee trading industry.
In 2019, David Behrends, head of Trading and Managing Partner at Sucafina, founded and launched Farmer Connect, a blockchain-based end-to-end transparent solution for the coffee trading industry.
Social commerce is a new trend in e-commerce that leverages individual relationships and affiliations to drive growth in online sales. The case compares two companies, Pinduoduo and Facebook/Instagram, and their different social commerce business models, notably social network based vs. social group based models.
Reference 6636
Published 04 Dec 2020
Length 19 page(s)
Topic Strategy
Industry Computer Networking, Online Media, E-Commerce
Social commerce is a new trend in e-commerce that leverages individual relationships and affiliations to drive growth in online sales. The case compares two companies, Pinduoduo and Facebook/Instagram, and their different social commerce business models, notably social network based vs. social group based models.
The case guides students to resolve a number of questions when embracing a new technology, with a focus on Blockchain, a radical new technology that has attracted a lot of hype although the adoption rate remains low among firms. Consequently, there are few successful business applications and many challenges, uncertainties and risks to be overcome.
The case emphasizes two aspects of Blockchain.
The case guides students to resolve a number of questions when embracing a new technology, with a focus on Blockchain, a radical new technology that has attracted a lot of hype although the adoption rate remains low among firms. Consequently, there are few successful business applications and many challenges, uncertainties and risks to be overcome.
The case emphasizes two aspects of Blockchain.
