Oh Young Koo

Institute Executive Fellow
Every new mom goes through the “fourth trimester,” a period up to six weeks after childbirth to recover her body to a pre-pregnancy state. It is dealt with in various ways across cultures, from family members stepping in to help, and national healthcare programs providing support, to women individually dealing with it without support.

Published 11 Oct 2024

Reference 6929

Topic Strategy

Industry Hospital & Health Care

Region Asia

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Transitioning to a greener economy often requires significant pain and costs, which makes it difficult for responsible business professionals to build sustainability into their businesses. Can there be a way to achieve sustainability in business without compromising profits and growth?

Published 18 Sep 2024

Reference 6894

Topic Strategy

Industry Food and Beverages Production

Region Global

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How to implement blue ocean strategy? What are the organizational and management risks and how can a leader attenuate those risks to build execution into strategy successfully?

Published 24 May 2023

Reference 6817

Topic Strategy

Region Global

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Webtoon Entertainment, a subsidiary of Korea’s dominant search engine, Naver, with over 60% of the market share, is a prime example of how a company creates and captures new market opportunities in the era of digital transformation.

Published 05 Dec 2022

Reference 6787

Topic Strategy

Industry Broadcast Media

Region Global

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In 2011 Katrina Lake launched a new type of online retailing, Stitch Fix, a personal styling service based on a mix of human creativity and artificial intelligence, and grew it into a $3.6B company. Like many other successful retail businesses, it rapidly caught Jeff Bezos’s eye. And nothing good comes when Jeff Bezos notices you and decides to compete.

Published 04 Apr 2022

Reference 6720

Topic Strategy

Region North America

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The notion that innovation is tied to creative destruction is embedded in the psyche of innovators and entrepreneurs, which is why individuals and companies instinctively focus on disruption in pursuit of innovation and growth. But is disruption the only way to innovate and create new markets? And is it the best way?

Published 15 Jan 2021

Reference 6634

Topic Strategy

Industry Computer Games Computer Software Entertainment

Region Global

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The background notes accompany the free online case “Indian Premier League: Innovation Without Disruption”, a self-paced, interactive case that lets readers analyze the strategic logic behind the launch of Indian Premier League (IPL) using blue ocean analytical tools and frameworks.

Published 28 Aug 2019

Reference 6515

Topic Strategy

Industry Entertainment Sports

Region Asia

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This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.

Published 22 Mar 2019

Reference 6422

Topic Strategy

Industry Leisure, Travel and Tourism

Region Asia

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This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.

Published 22 Aug 2018

Reference 6422

Topic Strategy

Industry Leisure, Travel and Tourism

Region Asia

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This case accompanies 1) a collection of business press articles; 2) two video clips; 3) a teaching note; 4) lecture slides. While the case and articles will be assigned as pre-reading, the video clips and lecture slides will be shown in the classroom by the instructor.

Published 26 Jun 2018

Reference 5860

Topic Strategy

Industry Consumer Services Electrical/Electronic Manufacturing Online Media

Region North America

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