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Most Popular Cases in 2025

The Case Centre has featured 13 INSEAD cases in its list of the most-used cases at global business schools in 2025. Based on unit sales from The Case Centre’s catalogue in the preceding calendar year, the annual rankings highlight the top 15 best-selling cases across 10 major subject areas.

This year’s list includes five new INSEAD entries, reflecting the school's ability to capture emerging business trends:

INSEAD, The Business School for the World, has moved up into #2 position in The Case Centre Impact Index 2025. Created in 2023, the Index looks to celebrate the global reach and impact of case writing contributions.

The Case Centre has released its annual list of the “Top 50 best-selling case authors” for the academic year 2024-25. Six INSEAD faculty are featured, highlighting the enduring strength and impact of INSEAD’s case work. The prestigious ranking is based on the volume of sales from the preceding academic year.

Joerg Niessing, an INSEAD Marketing professor and digital strategy and transformation expert, has been named the winner of The Case Centre’s Outstanding Case Teacher Competition 2025. This global honour recognises his ability to bring business challenges to life using interactive technology and an innovative and c

Most Popular Cases in 2024

The Case Centre has featured 14 INSEAD cases in the list of cases most used at global business schools in 2024. Based on unit sales from The Case Centre’s catalogue in the preceding calendar year, the list highlights the top 15 best-selling cases across 10 major subject areas.

INSEAD, The Business School for the World, has maintained its #3 position in The Case Centre Impact Index 2024. Now in its second year, the Index celebrates the global reach and impact of case writing contributions.

INSEAD ranks third globally among international business schools and holds the top position among European institutions. This achievement reflects the school's commitment to research excellence and the case method and a desire to continue to shape the landscape of business education and inspire students and professionals worldwide.

Today, the Case Centre has released their annual list of the top 50 best-selling case authors for the academic year 2023/2024. Four INSEAD faculty are featured in this prestigious ranking, highlighting the enduring strength and impact of INSEAD’s case work. The ranking is based on the volume of sales from the preceding academic year.

INSEAD, the business school for the world, announced today that three of its professors have been recognised in the Case Centre Awards and Competitions 2024. This takes the school’s total tally to 101 awards, an historic achievement as INSEAD becomes the first school to surpass 100 awards since the annual competition began in 1991.

The Case Centre Awards and Competitions celebrate worldwide excellence in case writing and teaching at business schools around the world, and are considered the case method community's annual 'Oscars'.

Most Popular Cases in 2023

Last Friday, The Case Centre revealed the list of cases most used at global business schools in 2023. The list is based on unit sales from The Case Centre’s catalogue in the preceding calendar year and highlights the top 15 best-selling cases in each of the 10 major subject areas. This year, INSEAD faculty have an impressive 11 cases on the list. This includes two new entries:

INSEAD has been recognized for its commitment to rigorous and relevant research that has a real impact on management by finishing third in The Case Centre Impact Index 2023. Launched as part of The Case Centre’s 50th anniversary year, the new index celebrates the global reach and impact of an organisation’s case writing.