Michaël Bikard

Associate Professor of Strategy

Email [email protected]

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Cases from same author
Cases with Extra

By Michaël Bikard

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

Published 08 Mar 2023

Reference 6561

Industry Insurance

Region Middle-East

Souqalmal (A)

By Michaël Bikard
Published 08 Mar 2023
Reference 6561
Topic Strategy
Region Middle-East
Industry Insurance

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

By Michaël Bikard

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

Published 08 Mar 2023

Reference 6561

Industry Insurance

Region Middle-East

Souqalmal (B)

By Michaël Bikard
Published 08 Mar 2023
Reference 6561
Topic Strategy
Region Middle-East
Industry Insurance

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

Alan: Scaling a European HealthTech Venture

By Michaël Bikard

Alan, a French healthtech company founded in 2016 saw rapid growth from the start. By 2019, CEO and co-founder Jean-Charles Samuelian-Werve felt the time had come to enter the international health insurance market but was encountering resistance from multiple stakeholders. Should he follow his instinct and expand abroad? If so, how to decide which market(s) to enter?

Published 13 Jun 2022

Reference 6665

Industry Health, Wellness and Fitness, Insurance

Region Europe

Alan: Scaling a European HealthTech Venture

By Michaël Bikard
Published 13 Jun 2022
Reference 6665
Topic Strategy
Region Europe
Industry Health, Wellness and Fitness, Insurance

Alan, a French healthtech company founded in 2016 saw rapid growth from the start. By 2019, CEO and co-founder Jean-Charles Samuelian-Werve felt the time had come to enter the international health insurance market but was encountering resistance from multiple stakeholders. Should he follow his instinct and expand abroad? If so, how to decide which market(s) to enter?

Seedcamp’s future? Making Sense of Digital Autonomous Organizations

By Michaël Bikard

Reshma Sohoni, cofounder of early-stage VC firm Seedcamp, considers investment opportunities arising from the spread of blockchain technology, the emergence of decentralized autonomous organizations (DAOs), and their implications for the traditional business model of the venture capital industry.

Published 13 Jun 2022

Reference 6736

Topic Entrepreneurship

Industry Venture Capital

Region Europe

Seedcamp’s future? Making Sense of Digital Autonomous Organizations

By Michaël Bikard
Published 13 Jun 2022
Reference 6736
Topic Entrepreneurship
Region Europe
Industry Venture Capital

Reshma Sohoni, cofounder of early-stage VC firm Seedcamp, considers investment opportunities arising from the spread of blockchain technology, the emergence of decentralized autonomous organizations (DAOs), and their implications for the traditional business model of the venture capital industry.

Innovation at Generali: And what about Decentralized Finance (DeFi)?

By Michaël Bikard

Pietro Carnevale and Samyr Mezzour of Generali Switzerland are convinced that blockchain technology has the potential to revolutionize the insurance industry. Their focus is on decentralized finance (DeFi). How can they drive innovation in an industry that is by nature very conservative?

Published 13 Jun 2022

Reference 6739

Industry Insurance

Region Europe

Innovation at Generali: And what about Decentralized Finance (DeFi)?

By Michaël Bikard
Published 13 Jun 2022
Reference 6739
Topic Strategy
Region Europe
Industry Insurance

Pietro Carnevale and Samyr Mezzour of Generali Switzerland are convinced that blockchain technology has the potential to revolutionize the insurance industry. Their focus is on decentralized finance (DeFi). How can they drive innovation in an industry that is by nature very conservative?

Stanley Robotics (A): "Your Solution is not my Problem"

By Michaël Bikard

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

Published 13 Jun 2022

Reference 6553

Topic Entrepreneurship

Industry Automotive

Region Europe

Stanley Robotics (A): "Your Solution is not my Problem"

By Michaël Bikard
Published 13 Jun 2022
Reference 6553
Topic Entrepreneurship
Region Europe
Industry Automotive

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

Stanley Robotics (B): "Your Solution is not my Problem"

By Michaël Bikard

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

Published 13 Jun 2022

Reference 6553

Topic Entrepreneurship

Region Europe

Stanley Robotics (B): "Your Solution is not my Problem"

By Michaël Bikard
Published 13 Jun 2022
Reference 6553
Topic Entrepreneurship
Region Europe

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

Qonto: A Challenger Bank

By Michaël Bikard

In 2016, Steve Anavi and Alexandre Prot started Qonto as a ‘challenger’ bank focused on SMEs and freelancers, in France. After achieving rapid success, questions surface about where to draw the bank’s boundaries. The early focus is on the customer interface and back-end operations are outsource, but by 2017 they are wondering whether to bring the core banking infrastructure in house.

Published 12 Mar 2021

Reference 6580

Industry Financial Services, Banking

Region Europe

Qonto: A Challenger Bank

By Michaël Bikard
Published 12 Mar 2021
Reference 6580
Topic Strategy
Region Europe
Industry Financial Services, Banking

In 2016, Steve Anavi and Alexandre Prot started Qonto as a ‘challenger’ bank focused on SMEs and freelancers, in France. After achieving rapid success, questions surface about where to draw the bank’s boundaries. The early focus is on the customer interface and back-end operations are outsource, but by 2017 they are wondering whether to bring the core banking infrastructure in house.

Digitalizing the Real Estate Industry: PropertyGuru and Proptech in Southeast Asia

By Michaël Bikard

After having failed in its internationalization efforts, Singapore-based digital real estate platform PropertyGuru hires Hari Krishnan, a LinkedIn executive, to become its new CEO. Krishnan is hesitating between two very different strategies that would shape the company moving forward.

Published 22 Jul 2020

Reference 6601

Industry Real Estate

Region Asia

Digitalizing the Real Estate Industry: PropertyGuru and Proptech in Southeast Asia

By Michaël Bikard
Published 22 Jul 2020
Reference 6601
Topic Strategy
Region Asia
Industry Real Estate

After having failed in its internationalization efforts, Singapore-based digital real estate platform PropertyGuru hires Hari Krishnan, a LinkedIn executive, to become its new CEO. Krishnan is hesitating between two very different strategies that would shape the company moving forward.

By Michaël Bikard

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

Published 08 Mar 2023

Reference 6561

Industry Insurance

Region Middle-East

Souqalmal (A)

By Michaël Bikard
Published 08 Mar 2023
Reference 6561
Topic Strategy
Region Middle-East
Industry Insurance

Ambareen Musa started Souqalmal by adapting the business model of UK-based online insurance brokers (e.g., MoneySuperMarket) to the UAE context. This two-part case describes some of the ups and downs of her journey, emphasizing the need for innovation and nimbleness in a rapidly changing competitive and regulatory environment.

Stanley Robotics (A): "Your Solution is not my Problem"

By Michaël Bikard

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

Published 13 Jun 2022

Reference 6553

Topic Entrepreneurship

Industry Automotive

Region Europe

Stanley Robotics (A): "Your Solution is not my Problem"

By Michaël Bikard
Published 13 Jun 2022
Reference 6553
Topic Entrepreneurship
Region Europe
Industry Automotive

Clément Boussard is the CEO and founder of Stanley Robotics, a Paris-based startup selling automated valet parking solutions. The case illustrates the typical challenges faced by innovators (here an entrepreneur) selling a technological innovation and dealing with their first customers.

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