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76 cases found.

Rainforest Gold: From NGO to Social Enterprise

By  Sameer Hasija,  Dominique Lecossois,  V. (Paddy) Padmanabhan,  Wina Andreini,  Frederik Gerner,  Nandini Vijayaraghavan
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The case focuses on the challenges facing Arenga Rainforest Sugar, a non-profit organization in Indonesia, as it re-thinks its business model. The product (rainforest sugar) supports sustainable agriculture, unlike traditional plantation-driven models (for palm oil and rubber).

    Published 28 Jun 2019

    Reference 6485

    Topic Operations

    Region Asia

    Industry Food and Beverages Production

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    Rainforest Gold: From NGO to Social Enterprise

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    The case focuses on the challenges facing Arenga Rainforest Sugar, a non-profit organization in Indonesia, as it re-thinks its business model. The product (rainforest sugar) supports sustainable agriculture, unlike traditional plantation-driven models (for palm oil and rubber).
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      Barry Callebaut (A): To Follow the Chair?

      By  N. Craig Smith,  Ron Soonieus,  Lisa Duke
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      This case puts participants in the shoes of the directors of Barry Callebaut (BC), a cocoa-sourcing and chocolate manufacturing company. Chairman Andreas Jacobs is passionate about cocoa sustainability in West Africa – ensuring the cocoa crop (endangered by poor farming and climate change) and the farmers who grow it will survive and thrive.

        Published 26 Jul 2019

        Reference 6440

        Topic Responsibility

        Region Africa

        Industry Food and Beverages Production

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        Barry Callebaut (A): To Follow the Chair?

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        This case puts participants in the shoes of the directors of Barry Callebaut (BC), a cocoa-sourcing and chocolate manufacturing company. Chairman Andreas Jacobs is passionate about cocoa sustainability in West Africa – ensuring the cocoa crop (endangered by poor farming and climate change) and the farmers who grow it will survive and thrive.
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          Barry Callebaut (B): To Follow the Chair?

          By  N. Craig Smith,  Ron Soonieus,  Lisa Duke
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          This case puts participants in the shoes of the directors of Barry Callebaut (BC), a cocoa-sourcing and chocolate manufacturing company. Chairman Andreas Jacobs is passionate about cocoa sustainability in West Africa – ensuring the cocoa crop (endangered by poor farming and climate change) and the farmers who grow it will survive and thrive.

            Published 26 Jul 2019

            Reference 6440

            Topic Responsibility

            Region Africa

            Industry Food and Beverages Production

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            Barry Callebaut (B): To Follow the Chair?

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            This case puts participants in the shoes of the directors of Barry Callebaut (BC), a cocoa-sourcing and chocolate manufacturing company. Chairman Andreas Jacobs is passionate about cocoa sustainability in West Africa – ensuring the cocoa crop (endangered by poor farming and climate change) and the farmers who grow it will survive and thrive.
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              Wawa: Retailing Reinvented Through Blue Ocean Strategy

              By  W. Chan Kim,  Renee Mauborgne,  Michael Olenick
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              Customers are gaga for Wawa, the restaurant / convenience store / gas station that inspires people to tattoo the firm's logo. Founded in 1803, Wawa morphed over time from an iron foundry to a textile mill, to a dairy farm, dairy delivery business, grocery store, then convenience store. Dark clouds descended with the 2008 financial crisis.

                Published 25 Jun 2018

                Reference 6421

                Topic Strategy

                Region North America

                Industry Restaurants,  Food and Beverages Production

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                Wawa: Retailing Reinvented Through Blue Ocean Strategy

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                Customers are gaga for Wawa, the restaurant / convenience store / gas station that inspires people to tattoo the firm's logo. Founded in 1803, Wawa morphed over time from an iron foundry to a textile mill, to a dairy farm, dairy delivery business, grocery store, then convenience store. Dark clouds descended with the 2008 financial crisis.
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                  Gaga for Wawa: Blue Ocean Retailing (Chinese)

                  By  W. Chan Kim,  Renee Mauborgne,  Michael Olenick
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                  Customers are gaga for Wawa, the restaurant / convenience store / gas station that inspires people to tattoo the firm's logo. Founded in 1803, Wawa morphed over time from an iron foundry to a textile mill, to a dairy farm, dairy delivery business, grocery store, then convenience store. Dark clouds descended with the 2008 financial crisis.

                    Published 22 Mar 2019

                    Reference 6421

                    Topic Strategy

                    Region North America

                    Industry Restaurants,  Food and Beverages Production

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                    Gaga for Wawa: Blue Ocean Retailing (Chinese)

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                    Customers are gaga for Wawa, the restaurant / convenience store / gas station that inspires people to tattoo the firm's logo. Founded in 1803, Wawa morphed over time from an iron foundry to a textile mill, to a dairy farm, dairy delivery business, grocery store, then convenience store. Dark clouds descended with the 2008 financial crisis.
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                      Can 3G Capital Make Burger King Cool Again? Brand Building under Zero-based Budgeting

                      By  Pierre Chandon,  Laura Heely,  Fernando Machado
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                      When 3G Capital bought Burger King from TPG, Bain Capital and Goldman in 2010, the fastfood chain was losing momentum. By 2014, the business was back in growth mode but the Burger King brand was still lacking lustre and it was unclear if the celebrity-heavy ad campaign would work. Could new CEO Daniel Schwartz and his team make the brand cool again - on the cheap?

                        Published 25 Jun 2018

                        Reference 6402

                        Topic Marketing

                        Region Global

                        Industry Restaurants,  Food and Beverages Production,  Health, Wellness and Fitness

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                        Can 3G Capital Make Burger King Cool Again? Brand Building under Zero-based Budgeting

                        Add to cart popular extra
                        When 3G Capital bought Burger King from TPG, Bain Capital and Goldman in 2010, the fastfood chain was losing momentum. By 2014, the business was back in growth mode but the Burger King brand was still lacking lustre and it was unclear if the celebrity-heavy ad campaign would work. Could new CEO Daniel Schwartz and his team make the brand cool again - on the cheap?
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                          waterdrop®: Changing the Paradigms of the Beverage Industry with Limited Resources and Digital Marketing

                          By  Joerg Niessing,  Carla Baumer,  Anne-Marie Carrick
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                          In the non-alcoholic beverage industry, barriers to entry are low as production is relatively easy. Although thousands of new drinks flood the market each year, the non-alcoholic segment provides fertile ground for innovative start-ups. In a mass-market dominated by big players, branding is key.

                            Published 28 Jun 2019

                            Reference 6399

                            Topic Marketing

                            Region Global

                            Industry Food and Beverages Production

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                            waterdrop®: Changing the Paradigms of the Beverage Industry with Limited Resources and Digital Marketing

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                            In the non-alcoholic beverage industry, barriers to entry are low as production is relatively easy. Although thousands of new drinks flood the market each year, the non-alcoholic segment provides fertile ground for innovative start-ups. In a mass-market dominated by big players, branding is key.
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                              PopChef: Creating a Tasty Foodtech Business

                              By  James Costantini,  Dawn Jarisch
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                              PopChef is a start-up foodtech business in the lunchtime food delivery market in Paris. The case centres on the period from launch in 2015 to 2017. PopChef is the first to enter the market with a new business model in France. As other well-funded domestic and international entrants arrive, the market becomes highly competitive market.

                                Published 28 May 2018

                                Reference 6391

                                Topic Strategy

                                Region Europe

                                Industry Food and Beverages Production

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                                PopChef: Creating a Tasty Foodtech Business

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                                PopChef is a start-up foodtech business in the lunchtime food delivery market in Paris. The case centres on the period from launch in 2015 to 2017. PopChef is the first to enter the market with a new business model in France. As other well-funded domestic and international entrants arrive, the market becomes highly competitive market.
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                                  Building an Aspirational High-End Brand through Cultural Engagement: Absolut Vodka's Love Affair with Art

                                  By  David Dubois,  Frederic Godart,  Brian Henry,  Vadim Grigorian
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                                  The case goes back in time to the ‘golden age’ of Absolut when contemporary artists like Andy Warhol and Keith Haring painted the unusual bottle to the amazement of the global arts community. The nearly accidental collaboration with artists in the glorious years turned the brand into a must-have aspirational drink to be consumed at chic bars and art fairs.

                                    Published 26 Mar 2018

                                    Reference 6375

                                    Topic Marketing

                                    Region Europe

                                    Industry Wholesale,  Food and Beverages Production

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                                    Building an Aspirational High-End Brand through Cultural Engagement: Absolut Vodka's Love Affair with Art

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                                    The case goes back in time to the ‘golden age’ of Absolut when contemporary artists like Andy Warhol and Keith Haring painted the unusual bottle to the amazement of the global arts community. The nearly accidental collaboration with artists in the glorious years turned the brand into a must-have aspirational drink to be consumed at chic bars and art fairs.
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                                      Earthspired: Building a Brand for Social Impact

                                      By  Amitava Chattopadhyay,  Arun Nagpal,  Deepanjan Datta,  Satya Dash,  Savara Raghav Raj
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                                      Mrida (Sanskrit for soil), a fledgling social business venture, uses the ‘Earthspired’ brand to sell products made from high-value plants and herbs – sourced sustainably from small farmers in India – to middle-class consumers.

                                        Published 29 Jan 2018

                                        Reference 6366

                                        Topic Responsibility

                                        Region Asia

                                        Industry Consumer Goods,  Food and Beverages Production

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                                        Earthspired: Building a Brand for Social Impact

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                                        Mrida (Sanskrit for soil), a fledgling social business venture, uses the ‘Earthspired’ brand to sell products made from high-value plants and herbs – sourced sustainably from small farmers in India – to middle-class consumers.
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                                          Biscuits Poult SAS: How Can Alternative Organizational Designs Be Successful?

                                          By  Frederic Godart,  Brian Henry,  Mehdi Berrada
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                                          The case highlights a failed attempt to ‘liberate’ management and employees from traditional business practices at a factory in France. It closely follows the events that took place at Poult during a 10-year period that began in 2006.

                                            Published 30 Oct 2017

                                            Reference 6332

                                            Topic Leadership & Organisations

                                            Region Europe

                                            Industry Food and Beverages Production

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                                            Biscuits Poult SAS: How Can Alternative Organizational Designs Be Successful?

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                                            The case highlights a failed attempt to ‘liberate’ management and employees from traditional business practices at a factory in France. It closely follows the events that took place at Poult during a 10-year period that began in 2006.
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                                              Candy Crush? Aligning Health, Business and Pleasure in the Chocolate Industry

                                              By  Pierre Chandon,  Laura Heely
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                                              Chocolate candy marketers like Mars, Nestlé, Hershey and Ferrero are under pressure to respond to the stricter nutritional targets set by governments, changing consumer tastes, and competition from healthier brands like Kind or Cliff. Should traditional chocolate makers reformulate their products with less sugar content (and if so, should they announce it)?

                                                Published 06 Jun 2018

                                                Reference 6317

                                                Topic Marketing

                                                Region Europe

                                                Industry Dairy,  Food and Beverages Production

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                                                Candy Crush? Aligning Health, Business and Pleasure in the Chocolate Industry

                                                Add to cart popular award extra
                                                Chocolate candy marketers like Mars, Nestlé, Hershey and Ferrero are under pressure to respond to the stricter nutritional targets set by governments, changing consumer tastes, and competition from healthier brands like Kind or Cliff. Should traditional chocolate makers reformulate their products with less sugar content (and if so, should they announce it)?
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