Guoli Chen

Associate Professor of Strategy
Email guoli.chen@insead.edu
Find out more about the author

Uber vs. Didi: The Race for China's Ride-hailing Market (Japanese)

By  Guoli Chen,  Tony Tong,  Xiaohua Su,  Kuangzhen Wu
Add to cart new
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.

    Published 06 Feb 2020

    Reference 6223

    Topic Strategy

    Industry Automotive,  Transportation/Trucking/Railroad

    Region Asia

    View case

    Uber vs. Didi: The Race for China's Ride-hailing Market (Japanese)

    Add to cart new
    As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
      View case

      Racing into the 5G Era: Generational Technological Change and Firm Strategy in Mobile Telecommunications

      By  Daitian Li,  Yangao Xiao,  Tony Tong,  Guoli Chen
      Add to cart new
      This case explains the technological changes in mobile communications, with a special focus on the fifth generation (5G). It describes the evolution from the first generation (1G) to the 5G; core technologies, distinct capabilities, key products, and major players in the 5G era.

        Published 24 Jan 2020

        Reference 6558

        Topic Strategy

        Industry Telecommunications

        Region Global

        View case

        Racing into the 5G Era: Generational Technological Change and Firm Strategy in Mobile Telecommunications

        Add to cart new
        This case explains the technological changes in mobile communications, with a special focus on the fifth generation (5G). It describes the evolution from the first generation (1G) to the 5G; core technologies, distinct capabilities, key products, and major players in the 5G era.
          View case

          Driving the Future: How Autonomous Vehicles Will Change Industries and Strategy

          By  W. Chan Kim,  Renee Mauborgne,  Guoli Chen,  Michael Olenick
          Add to cart popular
          Self-driving cars are moving from science fiction to showroom fact, or at least to a car summoning platform. Waymo, the self-driving car division of Google, has ordered 82,000 self-driving cars for delivery through 2020. Cruise Automation, from General Motors, is perfecting their own fleet. Countless companies are driving full-throttle into the future.

            Published 30 Jul 2018

            Reference 6417

            Topic Strategy

            Industry Automotive

            Region North America

            View case

            Driving the Future: How Autonomous Vehicles Will Change Industries and Strategy

            Add to cart popular
            Self-driving cars are moving from science fiction to showroom fact, or at least to a car summoning platform. Waymo, the self-driving car division of Google, has ordered 82,000 self-driving cars for delivery through 2020. Cruise Automation, from General Motors, is perfecting their own fleet. Countless companies are driving full-throttle into the future.
              View case

              A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy (Chinese)

              By  Yangao Xiao,  Tony Tong,  Guoli Chen,  Kathy Wu
              Add to cart
              The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.

                Published 26 Jun 2018

                Reference 6269

                Topic Strategy

                Region Asia

                View case

                A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy (Chinese)

                Add to cart
                The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.
                  View case

                  China's "Furious Five" Smartphones: Huawei, Xiaomi, Oppo/Vivo and Lenovo - Strategies and Origins

                  By  Guoli Chen,  Tony Tong,  Yangao Xiao,  Nianchen Han
                  Add to cart popular
                  The case focuses on China’s ‘furious five’ smartphone makers – Huawei, Xiaomi, Lenovo, and OPPO/Vivo, charting the history of the industry and the changing dynamics of the global market.

                    Published 26 Mar 2018

                    Reference 6383

                    Topic Strategy

                    Industry Telecommunications,  Wireless,  Internet

                    Region Asia

                    View case

                    China's "Furious Five" Smartphones: Huawei, Xiaomi, Oppo/Vivo and Lenovo - Strategies and Origins

                    Add to cart popular
                    The case focuses on China’s ‘furious five’ smartphone makers – Huawei, Xiaomi, Lenovo, and OPPO/Vivo, charting the history of the industry and the changing dynamics of the global market.
                      View case

                      Uber vs. Didi: The Race for China's Ride-hailing Market (Chinese)

                      By  Guoli Chen,  Tony Tong,  Xiaohua Su,  Kuangzhen Wu
                      Add to cart
                      As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.

                        Published 11 Dec 2017

                        Reference 6223

                        Topic Strategy

                        Region Global

                        View case

                        Uber vs. Didi: The Race for China's Ride-hailing Market (Chinese)

                        Add to cart
                        As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
                          View case

                          A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy

                          By  Yangao Xiao,  Tony Tong,  Guoli Chen,  Kathy Wu
                          Add to cart popular
                          The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.

                            Published 27 Feb 2017

                            Reference 6269

                            Topic Strategy

                            Industry Telecommunications,  Wireless

                            Region Asia

                            View case

                            A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy

                            Add to cart popular
                            The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.
                              View case

                              Uber vs. Didi: The Race for China's Ride-hailing Market

                              By  Guoli Chen,  Tony Tong,  Xiaohua Su,  Kuangzhen Wu
                              Add to cart popular
                              As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.

                                Published 14 Nov 2016

                                Reference 6223

                                Topic Strategy

                                Industry Automotive,  Transportation/Trucking/Railroad

                                Region Asia

                                View case

                                Uber vs. Didi: The Race for China's Ride-hailing Market

                                Add to cart popular
                                As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
                                  View case

                                  Sunac's Acquisition of Greentown in the Chinese Real Estate Market (A)

                                  By  Guoli Chen,  Susan H. Zhu,  Siddharth Poddar
                                  Add to cart
                                  The case illustrates a wide range of strategic and implementation issues that companies face in mergers and acquisitions (M&A), particularly in an emerging market such as China. The three-part case is about Sunac, a real estate company listed on Hong Kong Stock Exchange (HKSE), and its various attempts to expand by acquiring other real estate businesses in China.

                                    Published 26 Sep 2016

                                    Reference 6222

                                    Topic Strategy

                                    Industry Real Estate

                                    Region Asia

                                    View case

                                    Sunac's Acquisition of Greentown in the Chinese Real Estate Market (A)

                                    Add to cart
                                    The case illustrates a wide range of strategic and implementation issues that companies face in mergers and acquisitions (M&A), particularly in an emerging market such as China. The three-part case is about Sunac, a real estate company listed on Hong Kong Stock Exchange (HKSE), and its various attempts to expand by acquiring other real estate businesses in China.
                                      View case

                                      Sunac's Acquisition of Greentown in the Chinese Real Estate Market (B)

                                      By  Guoli Chen,  Susan H. Zhu,  Siddharth Poddar
                                      Add to cart
                                      The case illustrates a wide range of strategic and implementation issues that companies face in mergers and acquisitions (M&A), particularly in an emerging market such as China. The three-part case is about Sunac, a real estate company listed on Hong Kong Stock Exchange (HKSE), and its various attempts to expand by acquiring other real estate businesses in China.

                                        Published 26 Sep 2016

                                        Reference 6222

                                        Topic Strategy

                                        Industry Real Estate

                                        Region Asia

                                        View case

                                        Sunac's Acquisition of Greentown in the Chinese Real Estate Market (B)

                                        Add to cart
                                        The case illustrates a wide range of strategic and implementation issues that companies face in mergers and acquisitions (M&A), particularly in an emerging market such as China. The three-part case is about Sunac, a real estate company listed on Hong Kong Stock Exchange (HKSE), and its various attempts to expand by acquiring other real estate businesses in China.
                                          View case
                                          CEOs and Top Management Teams