Filter
Sort by
View
28 cases found.

Avolon: Building a Global Leader in the Aircraft Leasing Industry

By  Daniel Simonovich
Add to cart
The case describes the meteoric rise of Avolon in the aircraft leasing industry – from a private-equity-backed start-up to IPO and M&A activity, resulting in a top three industry position only seven years after its foundation.

    Published 31 Aug 2018

    Reference 6429

    Topic Strategy

    Region Europe

    Industry Private Equity,  Airlines/Aviation

    View case

    Avolon: Building a Global Leader in the Aircraft Leasing Industry

    Add to cart
    The case describes the meteoric rise of Avolon in the aircraft leasing industry – from a private-equity-backed start-up to IPO and M&A activity, resulting in a top three industry position only seven years after its foundation.
      View case

      Aeroflot Turnaround: From the Airline to Avoid to the Passengers' Darling in Five Years

      By  Stanislav Shekshnia,  Veronika Zaviega
      Add to cart
      This case examines the turnaround of Aeroflot, a former Soviet carrier, into one of Europe's leading airlines in customer service. It describes the period between 2009 and 2015, when a new CEO rescues the company from bankruptcy. Under his leadership, a new team of top managers successfully changes the culture of the organization to make it more consumer-focused.

        Published 27 Jul 2015

        Reference 6125

        Topic Strategy

        Region Global

        Industry Airlines/Aviation

        View case

        Aeroflot Turnaround: From the Airline to Avoid to the Passengers' Darling in Five Years

        Add to cart
        This case examines the turnaround of Aeroflot, a former Soviet carrier, into one of Europe's leading airlines in customer service. It describes the period between 2009 and 2015, when a new CEO rescues the company from bankruptcy. Under his leadership, a new team of top managers successfully changes the culture of the organization to make it more consumer-focused.
          View case

          Going Places: The Buy-out of Amadeus Global Travel Distribution

          By  Michael Prahl,  Nikhil Malik
          Add to cart
          In 2004, BC Partners is considering an investment in Amadeus, a major IT player in the global airlines and travel industry. In order to win in a very competitive auction BC Partners needs to evaluate two distinct business strategies as to their risk-return profile and impact on financing structure.

            Published 26 May 2015

            Reference 6106

            Topic Entrepreneurship

            Region Europe

            Industry Private Equity,  Airlines/Aviation,  Leisure, Travel and Tourism

            View case

            Going Places: The Buy-out of Amadeus Global Travel Distribution

            Add to cart
            In 2004, BC Partners is considering an investment in Amadeus, a major IT player in the global airlines and travel industry. In order to win in a very competitive auction BC Partners needs to evaluate two distinct business strategies as to their risk-return profile and impact on financing structure.
              View case

              Innovating Buyer-Supplier Relationships in the Aerospace Industry: Performance-Based Contracting

              By  Karan Girotra,  Serguei Netessine,  Jean-Sebastien De Looz
              Add to cart
              The case presents a new business model in the jet engine industry - performance based contracting for jet engine maintenance. It explains the trade-offs, challenges and guidelines for successful implementation of these contracts, including direct and supply chain effects.

                Published 26 Jun 2017

                Reference 6053

                Topic Operations

                Region Global

                Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                View case

                Innovating Buyer-Supplier Relationships in the Aerospace Industry: Performance-Based Contracting

                Add to cart
                The case presents a new business model in the jet engine industry - performance based contracting for jet engine maintenance. It explains the trade-offs, challenges and guidelines for successful implementation of these contracts, including direct and supply chain effects.
                  View case

                  Qantas' Jetstar: Launching and Growing a Low-Cost Airline Subsidiary

                  By  Javier Gimeno,  Stuart FitzRoy
                  Add to cart
                  Case describes the entry of low-cost competitors in the deregulated Australian airline industry, and the decision by the Qantas Group to launch a low-cost carrier subsidiary (Jetstar) in the domestic market. Many such airlines-within-airlines had failed in the US and Europe.

                    Published 20 Dec 2013

                    Reference 5739

                    Topic Strategy

                    Region Other Regions

                    Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                    View case

                    Qantas' Jetstar: Launching and Growing a Low-Cost Airline Subsidiary

                    Add to cart
                    Case describes the entry of low-cost competitors in the deregulated Australian airline industry, and the decision by the Qantas Group to launch a low-cost carrier subsidiary (Jetstar) in the domestic market. Many such airlines-within-airlines had failed in the US and Europe.
                      View case

                      Continental Airlines: The Go Forward Plan

                      By  Douglas Frank
                      Add to cart popular
                      In 1994, CEO Gordon Bethune inherited an airline on the brink of its third bankruptcy. The case describes his turnaround plan, focusing on (a) the goal to dramatically improve on-time performance, and (b) the team-based bonus he believed would convince his cynical and demotivated employees to execute the plan.

                        Published 14 Oct 2009

                        Reference 5565

                        Topic Leadership & Organisations

                        Region North America

                        Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                        View case

                        Continental Airlines: The Go Forward Plan

                        Add to cart popular
                        In 1994, CEO Gordon Bethune inherited an airline on the brink of its third bankruptcy. The case describes his turnaround plan, focusing on (a) the goal to dramatically improve on-time performance, and (b) the team-based bonus he believed would convince his cynical and demotivated employees to execute the plan.
                          View case

                          SN Brussels Airlines: Taking Off for Profit?

                          By  Paul Verdin,  Steven Nysten,  Chris Vandervinne
                          Add to cart
                          Toward the end of 2001, a group of investors is faced with the strategic decision of taking over (parts of) the bankrupt Sabena, the former Belgian flag carrier. To this end, the case describes the major crisis in the airline industry at the start of the new millennium, the competitive situation on the Belgian and European market and the chronic suffering of Sabena.

                            Published 07 Jan 2006

                            Reference 5366

                            Topic Strategy

                            Region Europe

                            Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                            View case

                            SN Brussels Airlines: Taking Off for Profit?

                            Add to cart
                            Toward the end of 2001, a group of investors is faced with the strategic decision of taking over (parts of) the bankrupt Sabena, the former Belgian flag carrier. To this end, the case describes the major crisis in the airline industry at the start of the new millennium, the competitive situation on the Belgian and European market and the chronic suffering of Sabena.
                              View case

                              Easy Profit: A Revenue Management Pilot

                              By  Ioana Popescu
                              Add to cart extra
                              This case introduces the concept of Revenue Management as a tool to maximize profits and provide competitive advantage to firms in diverse industries. The case and accompanying simulation are set in the airline industry, where revenue management originated.

                                Published 03 Jan 2006

                                Reference 5341

                                Topic Marketing

                                Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                                View case

                                Easy Profit: A Revenue Management Pilot

                                Add to cart extra
                                This case introduces the concept of Revenue Management as a tool to maximize profits and provide competitive advantage to firms in diverse industries. The case and accompanying simulation are set in the airline industry, where revenue management originated.
                                  View case

                                  Strategy Execution and Collective Emotions: National Air

                                  By  Quy Huy
                                  Add to cart
                                  The case illustrates how seeming good strategy (in terms of content) can fail in the process of implementation. A brilliant CEO strategist failed to convince his employees to buy into his strategic vision by trying to implement it too quickly.

                                    Published 27 May 2013

                                    Reference 5193

                                    Topic Strategy

                                    Region Europe

                                    Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                                    View case

                                    Strategy Execution and Collective Emotions: National Air

                                    Add to cart
                                    The case illustrates how seeming good strategy (in terms of content) can fail in the process of implementation. A brilliant CEO strategist failed to convince his employees to buy into his strategic vision by trying to implement it too quickly.
                                      View case

                                      Swissair and the Qualiflyer Alliance

                                      By  Yves L. Doz,  Mark Hunter
                                      Add to cart
                                      At the end of the 1990s routes operated by airline alliances accounted for over half of all passenger air travel and 80% of airline profits. Faced with problems of scale, costs and margins, and with the threat of increased competition by global alliances, Swissair seeks to build its own alliance.

                                        Published 01 Jan 2004

                                        Reference 5186

                                        Topic Strategy

                                        Region Europe

                                        Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                                        View case

                                        Swissair and the Qualiflyer Alliance

                                        Add to cart
                                        At the end of the 1990s routes operated by airline alliances accounted for over half of all passenger air travel and 80% of airline profits. Faced with problems of scale, costs and margins, and with the threat of increased competition by global alliances, Swissair seeks to build its own alliance.
                                          View case

                                          European Airline Industry: Lufthansa in 2003

                                          By  Javier Gimeno,  Karel Cool
                                          Add to cart
                                          Case Writers: Alessandro BUCCELLA and Herman FUNG This case forms part of a series with “Note on the European Airline Industry” and “European Airline Industry: Ryanair in 2003”, but can be used independently. The case describes the strategy of Lufthansa as a major network carrier in Europe. It also describes the entry of low-cost carriers in the German market.

                                            Published 01 Jan 2003

                                            Reference 5125

                                            Topic Strategy

                                            Region Europe

                                            Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                                            View case

                                            European Airline Industry: Lufthansa in 2003

                                            Add to cart
                                            Case Writers: Alessandro BUCCELLA and Herman FUNG This case forms part of a series with “Note on the European Airline Industry” and “European Airline Industry: Ryanair in 2003”, but can be used independently. The case describes the strategy of Lufthansa as a major network carrier in Europe. It also describes the entry of low-cost carriers in the German market.
                                              View case

                                              European Airline Industry: Ryanair in 2003

                                              By  Javier Gimeno,  Karel Cool,  Herman Fung,  Alessandro Buccella
                                              Add to cart
                                              Case Writers: Alessandro BUCCELLA and Herman FUNG This case forms part of a series with “Note on the European Airline Industry” and “European Airline Industry: Lufthansa in 2003”, but can be used independently. The case describes in detail the strategy of Ryanair, and compares the company to other European airlines using the “low-cost carrier” (LCC) model, with particular attention to Easyjet.

                                                Published 01 Jul 2003

                                                Reference 5124

                                                Topic Strategy

                                                Region Europe

                                                Industry Airlines/Aviation,  Transportation/Trucking/Railroad

                                                View case

                                                European Airline Industry: Ryanair in 2003

                                                Add to cart
                                                Case Writers: Alessandro BUCCELLA and Herman FUNG This case forms part of a series with “Note on the European Airline Industry” and “European Airline Industry: Lufthansa in 2003”, but can be used independently. The case describes in detail the strategy of Ryanair, and compares the company to other European airlines using the “low-cost carrier” (LCC) model, with particular attention to Easyjet.
                                                  View case