Katia Kachan

INSEAD MBA' 16D
The case focuses on Arianee – a France-based scale-up at the forefront of the blockchain digital economy. Founded in 2017 by four French serial entrepreneurs including Pierre-Nicolas Hurstel and Frédéric Montagnon, Arianee offers web3 solutions for brands, such as digital product passports and clienteling tools.

Published 14 Mar 2024

Reference 6866

Topic Strategy

Industry Internet Luxury Goods and Jewelry

Region Europe

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In January 2022, Sara Chemmaa, founder and CEO of Citron, a Dubai-based start-up that made distinctive lunchboxes and other carry containers, is reviewing her pitch deck for a Series A investment round. Will her growth story appeal to institutional investors? Will the expansion strategy for her consumer goods company convince funds with an investment remit in tech-based ventures?

Published 25 Aug 2022

Reference 6768

Topic Entrepreneurship

Industry Consumer Goods

Region Middle-East

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Majid Al Futtaim (MAF) is a lifestyle conglomerate present in 16 countries in the Middle East and North Africa, with annual revenues of $9.6 billion. The case focuses on its data-led, customer-centred transformation that unlocked new sources of growth and mitigated the effects of the covid19 pandemic on business thanks to the group’s digital resilience.

Published 01 Jul 2020

Reference 6592

Topic Strategy

Industry Retail

Region Middle-East

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In 2018, the Luxury Closest (TLC), an e-commerce marketplace for pre-owned luxury goods based in Dubai, receives Series C investment from two venture capital firms, Middle East Venture Partners and Wamda Capital. CEO Kunal Kapoor needs to evaluate three distinct paths for the company’s expansion over the coming 18 months.

Published 31 May 2019

Reference 6505

Topic Entrepreneurship

Industry Venture Capital Luxury Goods and Jewelry E-Commerce

Region Middle-East

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The case discusses the globalization of fashion and the trajectory of Fashion Forward Dubai. Since its inception in 2013, FFWD had striven to offer an alternative to traditional fashion weeks by showcasing collections of local designers to fashion buyers, journalists and customers on the catwalk and on internet. Over 15,000 attendees came to the show and more than 100,000 followed it online.

Published 27 Jun 2018

Reference 6395

Topic Strategy

Industry Apparel and Fashion

Region Middle-East

View case
Majid Al Futtaim (MAF) is a lifestyle conglomerate present in 16 countries in the Middle East and North Africa, with annual revenues of $9.6 billion. The case focuses on its data-led, customer-centred transformation that unlocked new sources of growth and mitigated the effects of the covid19 pandemic on business thanks to the group’s digital resilience.

Published 01 Jul 2020

Reference 6592

Topic Strategy

Industry Retail

Region Middle-East

View case
The case discusses the globalization of fashion and the trajectory of Fashion Forward Dubai. Since its inception in 2013, FFWD had striven to offer an alternative to traditional fashion weeks by showcasing collections of local designers to fashion buyers, journalists and customers on the catwalk and on internet. Over 15,000 attendees came to the show and more than 100,000 followed it online.

Published 27 Jun 2018

Reference 6395

Topic Strategy

Industry Apparel and Fashion

Region Middle-East

View case