Theodoros Evgeniou

Professor of Decision Sciences and Technology Management
In 2001 Veropoulos Spar, a 770 million Euro retailer in Greece and the Balkan region, intiated the implementation of a new Internet enabled collaborative ordering IT system with 3 suppliers: P&G, Unilever, and Elgeka. Two years later the project failed and had to stop. The CEO is now evaluating a new proposal for re-starting the initiative.

Published 03 Jan 2006

Reference 5306

Topic Operations

Industry Retail Internet E-Commerce

Region Europe

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In 2001 Veropoulos Spar, a 770 million Euro retailer in Greece and the Balkan region, intiated the implementation of a new Internet enabled collaborative ordering IT system with 3 suppliers: P&G, Unilever, and Elgeka. Two years later the project failed and had to stop. The CEO is now evaluating a new proposal for re-starting the initiative.

Published 09 Jan 2005

Reference 5306

Topic Operations

Industry Retail

Region Europe

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The case recounts the transformation of the IT strategy of Unisys from the arrival of the new Chairman and CEO as well as the new CIO in 1997 till 2004. It discusses how the IT governance has evolved and how IT investment decisions – from very large ones to smaller ones – were taken through these years in order to transform the IT of Unisys.

Published 10 Jan 2004

Reference 5232

Topic Operations

Industry Information Technology and Services

Region North America

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CCC has recently finished an implementation of finance and HR IT, and is now working on two IT fronts: a) more back office IT implementations, such as payroll; b) a shift of focus to the citizen-facing IT for e-government in collaboration with other government organizations in the county. What lessons can CCC draw from its past experience?

Published 01 Jan 2004

Reference 5175

Topic Operations

Industry Government Administration Information Technology and Services

Region Europe

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CCC has recently finished an implementation of finance and HR IT, and is now working on two IT fronts: a) more back office IT implementations, such as payroll; b) a shift of focus to the citizen-facing IT for e-government in collaboration with other government organizations in the county. What lessons can CCC draw from its past experience?

Published 01 Jan 2004

Reference 5175

Topic Operations

Industry Government Administration Information Technology and Services

Region Europe

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The case discusses how Terra Lycos is reshaping itself during the economic slowdown by diversifying its revenue stream and attempting to start selling products once offered for free. As a portal, Terra Lycos' products were, by nature, mainly information based. Can Terra Lycos succeed in transforming its products from free to pay?

Published 01 May 2003

Reference 5108

Topic Operations

Industry E-Commerce

Region Global

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KCC had just successfully completed a large IT system to support its Financials and HR, a major success for an organization that until 2001 was paralyzed by the mountain of IT tasks and targets ahead, spending £43 million annually on IT without clear returns. How did they achieve this?

Published 01 Jan 2003

Reference 5174

Topic Operations

Industry Government Administration

Region Europe

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DoubleClick was one of the companies present from almost the beginning of the commercial Internet. The growth of this infomediary acts as a primer for understanding the development of online advertising and marketing, while also tracing the company’s subsequent move to become a technology provider.

Published 26 Nov 2002

Reference 5072

Topic Operations

Industry E-Commerce

Region North America

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This case recounts the strategy of Terra Lycos, an integrated global media company formed by the October 2000 merger of Spain’s Terra Networks and US-based Lycos, to achieve profitability and a leading market position. At the time the case was written (November 2001), Terra Lycos trailed its three heavyweight contenders, AOL-Time Warner, Yahoo! and Microsoft/MSN.

Published 17 Feb 2002

Reference 5042

Topic Operations

Industry E-Commerce

Region Global

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Kunal has recently become the first-ever VP of Data Science at Downtown, a current affairs and fashion magazine and the jewel in the crown of Tron Corp’s media empire. He’s charged with developing personalization capabilities by the CEO, but meets resistance from Downtown’s journalists who fail to see how he fits in.

Published 30 Apr 2021

Reference 6668

Topic Leadership & Organisations

Industry Entertainment Media Production

Region Global

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The case study follows E.ON, the German energy utility, on its ‘data’ journey and explores the challenges and lessons encountered while integrating artificial intelligence (AI) into its operations as it prepares for the global ‘energy transition’.

Published 23 Jun 2020

Reference 6595

Topic Leadership & Organisations

Region Europe

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Decision Processes, Business Intelligence and Data Mining, Data Analytics in Marketing and Finance, Information Technology in Organisations