Gold Seal Engineering Products Pvt. Ltd is an Indian, 44-year old second generation family firm, manufacturer of rubber and polymer extruded and moulded seals for the automobile industry. For more than three decades, the company grows undisturbed in a protected environment with limited foreign competition.

Case (A) describes how a major player in the agricultural chemicals industry struggles to transform a fragmented group of newly acquired businesses into an integrated supply chain. The case highlights the firm's operational and organizational problems from the perspective of the European supply chain manager, whose primary objective is to streamline operations and cut costs.

The case briefly outlines the European strategy for a major player in the agricultural chemicals industry. This description provides the basis for developing a Balanced Scorecard program to help align the firm’s European supply chain operations with the company’s strategic goals.

In order to deal with volatility in demand and uncertainty in supply, NEC-Computers International (NEC-CI) instituted a demand and supply balancing process. The main objective of this process was to minimize losses due to mismatch in demand and supply.

The case describes a complete, radical three-dimensional concurrent engineering design of the system for the Baby Jaguar production at Halewood (UK). It shows how product, supply chain and process design are integrated to provide a lean solution. A companion case focuses on the managerial, people and organisational issues of the change process.

The case describes the turnaround process of one of the worst car assembly plants in the world to a showcase plant ready to produce the new Baby Jaguar. It focuses on managerial, people and organizational issues. A companion case describes the product, process and supply chain changes in more detail.

The outsourcing of the logistics activities has recently been accelerating. While outsourcing offers great potential for cost savings for the manufacturer, the danger of customer service degradation should not be underestimated.

The outsourcing of the logistics activities has recently been accelerating. While outsourcing offers great potential for cost savings for the manufacturer, the danger of customer service degradation should not be underestimated.

The case by utilizing the example of the Gujarat earthquake, illustrates the role of The International Federation of Red Cross and Red Crescent (IFRC) as a choreographer of disaster management and the nature of the supply chain - multiple, global, dynamic, and temporary - it coordinates.

The case describes how Sylvia Davey, HP, handles the product returns for the printer division. It discusses product returns from a holistic business perspective starting with what affects consumer returns and how to influence this. It then discusses the reverse logistics and remanufacturing issues.