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20 cases found.

Lenovo: The Next Level in Leadership

By  Stewart Black,  Allen J. Morrison
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Lenovo origins date back to 1984 in China. Over time it became the number one PC company in the world. It now seeks to transform and become not just a PC maker but a solution provider to enterprises undergoing digital transformation. The chief HR officer must decide how she will ensure that Lenovo has enough competent leaders to ensure its successful transformation.

    Published 25 Feb 2020

    Reference 6571

    Topic Leadership & Organisations

    Region Asia

    Industry Information Technology and Services

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    Lenovo: The Next Level in Leadership

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    Lenovo origins date back to 1984 in China. Over time it became the number one PC company in the world. It now seeks to transform and become not just a PC maker but a solution provider to enterprises undergoing digital transformation. The chief HR officer must decide how she will ensure that Lenovo has enough competent leaders to ensure its successful transformation.
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      Blue Ocean Hackathon: Market Creation in a Highly Competitive Industry

      By  W. Chan Kim,  Renee Mauborgne,  Oh Young Koo
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      This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.

        Published 25 Jun 2018

        Reference 6422

        Topic Strategy

        Region Asia

        Industry Leisure, Travel and Tourism

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        Blue Ocean Hackathon: Market Creation in a Highly Competitive Industry

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        This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.
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          Exercise for Market Creation in the Highly Competitive Travel Industry (Chinese)

          By  W. Chan Kim,  Renee Mauborgne,  Oh Young Koo
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          This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.

            Published 22 Mar 2019

            Reference 6422

            Topic Strategy

            Region Asia

            Industry Leisure, Travel and Tourism

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            Exercise for Market Creation in the Highly Competitive Travel Industry (Chinese)

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            This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.
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              Exercise for Market Creation in the Highly Competitive Travel Industry (Korean)

              By  W. Chan Kim,  Renee Mauborgne,  Oh Young Koo
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              This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.

                Published 22 Aug 2018

                Reference 6422

                Topic Strategy

                Region Asia

                Industry Leisure, Travel and Tourism

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                Exercise for Market Creation in the Highly Competitive Travel Industry (Korean)

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                This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.
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                  Incubating AIMLedge: A Safety Net or on the Edge?

                  By  Melanie Milovac,  Siddharth Poddar
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                  Constance and Gopal have both quit their jobs at reputed organisations to join the Entrepreneur First (EF) programme to realise their entrepreneurial ambitions. They bring different sets of skills to the table but are united in their desire to do something meaningful at the forefront of technology.

                    Published 29 Oct 2018

                    Reference 6413

                    Topic Entrepreneurship

                    Region Asia

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                    Incubating AIMLedge: A Safety Net or on the Edge?

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                    Constance and Gopal have both quit their jobs at reputed organisations to join the Entrepreneur First (EF) programme to realise their entrepreneurial ambitions. They bring different sets of skills to the table but are united in their desire to do something meaningful at the forefront of technology.
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                      Shang Xia: Selling High-Quality Refined Goods "Proudly Made in China"

                      By  Frederic Godart,  David Dubois,  Brian Henry,  Iain Ding
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                      Shang Xia is a story of a female entrepreneur whose goal is to open the Chinese luxury-goods market to products proudly made in China. It is the story of a young Chinese designer named Jiang Qiong Er who was convinced that the craft of making luxury goods, which had been deeply rooted in ancient Chinese culture, could be revived by Chinese artisans working to her modern designs.

                        Published 29 Mar 2017

                        Reference 6276

                        Topic Leadership & Organisations

                        Region Asia

                        Industry Apparel and Fashion

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                        Shang Xia: Selling High-Quality Refined Goods "Proudly Made in China"

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                        Shang Xia is a story of a female entrepreneur whose goal is to open the Chinese luxury-goods market to products proudly made in China. It is the story of a young Chinese designer named Jiang Qiong Er who was convinced that the craft of making luxury goods, which had been deeply rooted in ancient Chinese culture, could be revived by Chinese artisans working to her modern designs.
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                          Pro-invest: How to Launch a Private Equity Real Estate Fund

                          By  Claudia Zeisberger,  Bowen White,  Anne-Marie Carrick
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                          The case describes how the Pro-invest Group – a boutique investment firm specialising in private equity real estate and real estate asset management – built its business and raised a first-time private equity fund.

                            Published 26 Aug 2016

                            Reference 6221

                            Topic Entrepreneurship

                            Region Asia

                            Industry Private Equity

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                            Pro-invest: How to Launch a Private Equity Real Estate Fund

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                            The case describes how the Pro-invest Group – a boutique investment firm specialising in private equity real estate and real estate asset management – built its business and raised a first-time private equity fund.
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                              Billionaire's Curse: Gun-based Succession Planning for a Bangkok Market

                              By  Morten Bennedsen,  Brian Henry,  Yupana Wiwattanakantang
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                              The case highlights the infighting within a Thai family who own and operate a fresh-food market stall business in Bangkok. The case explores the depths to which the Thammawattana dynasty sank in order to keep control of a profitable cash-in-hand business that had made the matriarch, Suwapee Thammawattana, a billionaire by the time of her death at age 65.

                                Published 24 Mar 2016

                                Reference 6195

                                Topic Family Business

                                Region Asia

                                Industry Food and Beverages Production,  Tobacco

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                                Billionaire's Curse: Gun-based Succession Planning for a Bangkok Market

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                                The case highlights the infighting within a Thai family who own and operate a fresh-food market stall business in Bangkok. The case explores the depths to which the Thammawattana dynasty sank in order to keep control of a profitable cash-in-hand business that had made the matriarch, Suwapee Thammawattana, a billionaire by the time of her death at age 65.
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                                  Longfor: A Non-Traditional Company in China ("When in Rome, do not do as the Romans")

                                  By  Quy Huy,  Zhixing Xiao,  Yidi Guo,  Lisa Duke
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                                  Longfor, a real estate company in China, treats every customer as an individual with distinctive tastes, preferences and needs; the homes it designs emphasize aesthetics, comfort, landscaping and lifestyle in a holistic way. Likewise, its organizational culture emphasizes equality and professionalism in a country where hierarchy and deference to authority are the norm.

                                    Published 30 Oct 2017

                                    Reference 6179

                                    Topic Strategy

                                    Region Asia

                                    Industry Real Estate

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                                    Longfor: A Non-Traditional Company in China ("When in Rome, do not do as the Romans")

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                                    Longfor, a real estate company in China, treats every customer as an individual with distinctive tastes, preferences and needs; the homes it designs emphasize aesthetics, comfort, landscaping and lifestyle in a holistic way. Likewise, its organizational culture emphasizes equality and professionalism in a country where hierarchy and deference to authority are the norm.
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                                      Struggling Sibling Partners: It's Not Fair?

                                      By  Randel Carlock
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                                      Struggling Sibling Partners deals with the difficulty of creating a sense of fairness in family business relationships. The case explores the challenges of leading and governing a family business equally owned by three siblings. It is used as an introduction to the concept of Fair Process, at the core of INSEAD's work with family businesses.

                                        Published 25 Nov 2013

                                        Reference 6006

                                        Topic Family Business

                                        Region Asia

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                                        Struggling Sibling Partners: It's Not Fair?

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                                        Struggling Sibling Partners deals with the difficulty of creating a sense of fairness in family business relationships. The case explores the challenges of leading and governing a family business equally owned by three siblings. It is used as an introduction to the concept of Fair Process, at the core of INSEAD's work with family businesses.
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                                          Liu Bai: A Chinese Successor's Dilemma

                                          By  Randel Carlock,  Elizabeth Florent-Treacy
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                                          Succession patterns in Asia are heavily influenced by Confucian values and traditions. Liu Bai's father's authoritarian style of management was typical of Chinese families, but his critical and demanding manner made it impossible for Bai to work with him, even in the Asian context.

                                            Published 25 Nov 2013

                                            Reference 6005

                                            Topic Family Business

                                            Region Asia

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                                            Liu Bai: A Chinese Successor's Dilemma

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                                            Succession patterns in Asia are heavily influenced by Confucian values and traditions. Liu Bai's father's authoritarian style of management was typical of Chinese families, but his critical and demanding manner made it impossible for Bai to work with him, even in the Asian context.
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                                              Ziqitza Health Care Limited: Responding to Corruption

                                              By  N. Craig Smith,  Robert Crawford
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                                              Sweta Mangal, CEO of Ziqitza Health Care Limited, must decide how to respond to a government official who has demanded a bribe to release payment for the ambulance services ZHL provides. Bribery is commonplace in India, but there is also a growing anti-corruption movement.

                                                Published 27 May 2013

                                                Reference 5897

                                                Topic Responsibility

                                                Region Asia

                                                Industry Hospital & Health Care

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                                                Ziqitza Health Care Limited: Responding to Corruption

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                                                Sweta Mangal, CEO of Ziqitza Health Care Limited, must decide how to respond to a government official who has demanded a bribe to release payment for the ambulance services ZHL provides. Bribery is commonplace in India, but there is also a growing anti-corruption movement.
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