This case describes how IDEO adapt its famed innovation process (developed to design new products) to the particularities of services and their design. The case series describes four service design projects to show how IDEO has developed and codified a series of design methods, which constitute a toolbox from which teams can pick and choose depending on the innovation project.
This case describes how IDEO adapt its famed innovation process (developed to design new products) to the particularities of services and their design. The case series describes four service design projects to show how IDEO has developed and codified a series of design methods, which constitute a toolbox from which teams can pick and choose depending on the innovation project.
This case describes how IDEO adapt its famed innovation process (developed to design new products) to the particularities of services and their design. The case series describes four service design projects to show how IDEO has developed and codified a series of design methods, which constitute a toolbox from which teams can pick and choose depending on the innovation project.
This case describes how IDEO adapt its famed innovation process (developed to design new products) to the particularities of services and their design. The case series describes four service design projects to show how IDEO has developed and codified a series of design methods, which constitute a toolbox from which teams can pick and choose depending on the innovation project.
This case describes a fictitious situation in which a product development team needs to interact iteratively to develop a bottle to package a new beverage. It discusses information exchanges between the bottle designer, the marketing analyst, and the brand manager, and how they use a novel collaboration tool for coordination.
This case describes a fictitious situation in which a product development team needs to interact iteratively to develop a bottle to package a new beverage. It discusses information exchanges between the bottle designer, the marketing analyst, and the brand manager, and how they use a novel collaboration tool for coordination.
The Ministry of Manpower in Singapore is designing a new employment pass processing centre. Working with a lean-thinking approach and using previous centers as a template, the project team proceeds to plan an updated version with faster processing times and improved interiors.
The Ministry of Manpower in Singapore is designing a new employment pass processing centre. Working with a lean-thinking approach and using previous centers as a template, the project team proceeds to plan an updated version with faster processing times and improved interiors.
Case A describes the development from concept to production of the world's first and smallest hand-held espresso machine. It shows the importance the role of prototyping plays in developing an innovative product, capturing the phases and decisions involved along the design path.
The machine is ready for tooling and the CEO of Nielsen Innovation must decide to bring the product to market.
Case A describes the development from concept to production of the world's first and smallest hand-held espresso machine. It shows the importance the role of prototyping plays in developing an innovative product, capturing the phases and decisions involved along the design path.
The machine is ready for tooling and the CEO of Nielsen Innovation must decide to bring the product to market.
Innovation Management, Organisation Design for New Product Development, Complex Product Architectures , Social Networks in R&D Organisations