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    6 case(s) found.

    Integration Planning at SFB (A)

    By  Georgina Hall,  Piyush Gulati,  Anton S. Ovchinnikov
    Add to cart award extra
    Kusha Ahmad is tasked with facilitating headcount reduction following the acquisition of the Societe Francaise de Biotechnologie (SFB) by Big American Pharmaceuticals (BAP), and the subsequent closure of the SFB office in Lyon, France. In accordance with regulations introduced in 2017, staff are entitled to a “rupture conventionnelle collective”.

      Published 15 Nov 2021

      Reference 6684

      Length 4 page(s)

      Topic Leadership & Organisations

      Region Europe

      Industry Biotechnology

      View case

      Integration Planning at SFB (A)

      By  Georgina Hall,  Piyush Gulati,  Anton S. Ovchinnikov
      Add to cart award extra
      • Reference 6684

      • Published 15 Nov 2021

      • Length 4 page(s)

      • Topic Leadership & Organisations

      • Region Europe

      • Industry Biotechnology

      Kusha Ahmad is tasked with facilitating headcount reduction following the acquisition of the Societe Francaise de Biotechnologie (SFB) by Big American Pharmaceuticals (BAP), and the subsequent closure of the SFB office in Lyon, France. In accordance with regulations introduced in 2017, staff are entitled to a “rupture conventionnelle collective”.
        View case

        The Dual Career Negotiation: Role of Alma

        By  Lara Bekhazi,  Martin Schweinsberg,  Horacio Falcao,  Eric Luis Uhlmann
        Add to cart Free Case award extra
        The Dual Career Negotiation is a two-party, multi-issue role-play based on the true story of a real couple. Alma and Pierre (not their real names) are employed by the same company, Rikoff Projects, a French firm specializing in the design and construction of large-scale infrastructure.

          Published 12 Apr 2021

          Reference 6621

          Length 4 page(s)

          Topic Leadership & Organisations

          Region Global

          View case

          The Dual Career Negotiation: Role of Alma

          By  Lara Bekhazi,  Martin Schweinsberg,  Horacio Falcao,  Eric Luis Uhlmann
          Add to cart Free Case award extra
          • Reference 6621

          • Published 12 Apr 2021

          • Length 4 page(s)

          • Topic Leadership & Organisations

          • Region Global

          The Dual Career Negotiation is a two-party, multi-issue role-play based on the true story of a real couple. Alma and Pierre (not their real names) are employed by the same company, Rikoff Projects, a French firm specializing in the design and construction of large-scale infrastructure.
            View case

            The Dual Career Negotiation: Role of Pierre

            By  Lara Bekhazi,  Martin Schweinsberg,  Horacio Falcao,  Eric Luis Uhlmann
            Add to cart Free Case award extra
            The Dual Career Negotiation is a two-party, multi-issue role-play based on the true story of a real couple. Alma and Pierre (not their real names) are employed by the same company, Rikoff Projects, a French firm specializing in the design and construction of large-scale infrastructure.

              Published 12 Apr 2021

              Reference 6621

              Length 4 page(s)

              Topic Leadership & Organisations

              Region Global

              View case

              The Dual Career Negotiation: Role of Pierre

              By  Lara Bekhazi,  Martin Schweinsberg,  Horacio Falcao,  Eric Luis Uhlmann
              Add to cart Free Case award extra
              • Reference 6621

              • Published 12 Apr 2021

              • Length 4 page(s)

              • Topic Leadership & Organisations

              • Region Global

              The Dual Career Negotiation is a two-party, multi-issue role-play based on the true story of a real couple. Alma and Pierre (not their real names) are employed by the same company, Rikoff Projects, a French firm specializing in the design and construction of large-scale infrastructure.
                View case

                Mirvac (A): Building Balance

                By  Zoe Kinias,  Felicia A. Henderson
                Add to cart popular award extra
                This award-winning case explores the challenges facing Susan Lloyd-Hurwitz, the CEO of Mirvac, an Australian property group, as she leads a major initiative to ‘mainstream’ flexible work arrangements across the organization.

                  Published 24 Feb 2020

                  Reference 6527

                  Length 14 page(s)

                  Topic Leadership & Organisations

                  Region Other Regions

                  Industry Real Estate,  Construction

                  View case

                  Mirvac (A): Building Balance

                  By  Zoe Kinias,  Felicia A. Henderson
                  Add to cart popular award extra
                  • Reference 6527

                  • Published 24 Feb 2020

                  • Length 14 page(s)

                  • Topic Leadership & Organisations

                  • Region Other Regions

                  • Industry Real Estate,  Construction

                  This award-winning case explores the challenges facing Susan Lloyd-Hurwitz, the CEO of Mirvac, an Australian property group, as she leads a major initiative to ‘mainstream’ flexible work arrangements across the organization.
                    View case

                    Candy Crush? Aligning Health, Business and Pleasure in the Chocolate Industry

                    By  Pierre Chandon,  Laura Heely
                    Add to cart award extra
                    After winning important battles against soda, governments and health activists are targeting chocolate bars because of their high sugar content, and some, like the UK government in 2017, have set strict targets on the amount of sugar and calories that can be contained in each chocolate bar.

                      Published 06 Jun 2018

                      Reference 6317

                      Length 16 page(s)

                      Topic Marketing

                      Region Europe

                      Industry Dairy,  Food and Beverages Production

                      View case

                      Candy Crush? Aligning Health, Business and Pleasure in the Chocolate Industry

                      By  Pierre Chandon,  Laura Heely
                      Add to cart award extra
                      • Reference 6317

                      • Published 06 Jun 2018

                      • Length 16 page(s)

                      • Topic Marketing

                      • Region Europe

                      • Industry Dairy,  Food and Beverages Production

                      After winning important battles against soda, governments and health activists are targeting chocolate bars because of their high sugar content, and some, like the UK government in 2017, have set strict targets on the amount of sugar and calories that can be contained in each chocolate bar.
                        View case

                        Ombre, Tie-Dye, Splat Hair: Trends or Fads? “Pull” and “Push” Social Media Strategies at L’Oréal Paris

                        By  David Dubois,  Katrina Bens
                        Add to cart popular award extra
                        The case focuses on an innovative social media strategy by L'Oréal Paris to "listen" to consumers, then develop a product to meet consumer needs and market it. First, the company partnered with Google to track emerging styles and determine which (if any) would endure. Then it leveraged social media when deciding how to position, name and launch the product.

                          Published 23 Jun 2014

                          Reference 6060-CS-A-EN

                          Length 12 page(s)

                          Topic Marketing

                          Region Global

                          Industry Apparel and Fashion

                          View case

                          Ombre, Tie-Dye, Splat Hair: Trends or Fads? “Pull” and “Push” Social Media Strategies at L’Oréal Paris

                          By  David Dubois,  Katrina Bens
                          Add to cart popular award extra
                          • Reference 6060-CS-A-EN

                          • Published 23 Jun 2014

                          • Length 12 page(s)

                          • Topic Marketing

                          • Region Global

                          • Industry Apparel and Fashion

                          The case focuses on an innovative social media strategy by L'Oréal Paris to "listen" to consumers, then develop a product to meet consumer needs and market it. First, the company partnered with Google to track emerging styles and determine which (if any) would endure. Then it leveraged social media when deciding how to position, name and launch the product.
                            View case

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                            AccorHotels and the Digital Transformation: Enriching Experiences through Content Strategies along the Customer Journey (Spanish)

                            By  David Dubois,  Joerg Niessing,  Jean Wee,  Inyoung Chae

                              Add to cart

                              The Global Tyre Industry and Michelin in 2004

                              By  Karel Cool,  Ali Syedain,  Jean Perarnaud

                                Add to cart

                                How Does Digital Transformation Happen? The Mastercard Case (A)

                                By  Nathan Furr,  Andrew Shipilov,  Antoine Duvauchelle

                                  Add to cart popular extra

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