Robert Crawford

The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.

Published 25 Mar 2019

Reference 6456

Topic Strategy

Industry Information Technology and Services

Region Europe

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The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.

Published 25 Mar 2019

Reference 6456

Topic Strategy

Industry Information Technology and Services

Region Europe

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Sweta Mangal, CEO of Ziqitza Health Care Limited, must decide how to respond to a government official who has demanded a bribe to release payment for the ambulance services ZHL provides. Bribery is commonplace in India, but there is also a growing anti-corruption movement.

Published 28 Oct 2015

Reference 5897

Topic Responsibility

Region Asia

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The Mulliez family owns one of the largest retail empires in the world. From its origins in northern France, its members have launched more than 20 different retail enterprises including Auchan (supermarkets), Boulanger (electronic devices), Decathlon (sports stores), Phildar (hosiery and yarn) and many other well-known brands.

Published 29 Jun 2015

Reference 5944

Topic Family Business

Industry Philanthropy Retail

Region Europe

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In 2012, GlaxoSmithKline negotiated the largest health-fraud settlement to date with the U.S. Government over allegations of off-label marketing, bribing doctors, and failure to report drug safety problems. As well as the $3 billion settlement, GSK signed a five-year Corporate Integrity Agreement, which included corrective measures in sales and marketing practices.

Published 29 Jun 2015

Reference 6024

Topic Responsibility

Industry Pharmaceuticals

Region Global

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Cycleon moved from a non-asset company centered around IT solutions for consumer returns to a reverse logistics service provider that facilitates the take-back and processing (repair and refurbishment) of different types of returns. This case describes the strategic decisions taken by the CEO during the transformation and expansion of Cycleon in the past 10 years.

Published 24 Apr 2015

Reference 6121

Topic Strategy

Industry Logistics and Supply Chain E-Commerce

Region Europe

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This case is about options for ownership design in family businesses. The Hermès family takes the firm public in 1993 with the dual aim of enabling individual members to exit via selling shares on the market and generating funds to finance the company's growth.

Published 28 Apr 2014

Reference 5945

Topic Economics & Finance

Industry Luxury Goods and Jewelry

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Over fifty years, Rupert Murdoch built one of the most successful media conglomerates in the world. Though there had been criticism of his conduct in the past, it was only in the new millennium that allegations of phone hacking and bribery brought the threat of massive legal action against both Murdoch and his companies.

Published 28 Apr 2014

Reference 5947

Topic Responsibility

Industry Newspapers

Region Europe

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In the wake of the tsunami, a number of entrepreneurs decide to seize the opportunity to modernize the industry and change their business models, although many obstacles remain. In this context, the case examines the characteristics of the Japanese economy, the behaviour and expectations of consumers, and the process of innovation.

Published 24 Mar 2014

Reference 6042

Topic Operations

Region Asia

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Sweta Mangal, CEO of Ziqitza Health Care Limited, must decide how to respond to a government official who has demanded a bribe to release payment for the ambulance services ZHL provides. Bribery is commonplace in India, but there is also a growing anti-corruption movement.

Published 27 May 2013

Reference 5897

Topic Responsibility

Industry Hospital & Health Care

Region Asia

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