James Costantini

Senior Affiliate Professor of Strategy
The case guides students to resolve a number of questions when embracing a new technology, with a focus on Blockchain, a radical new technology that has attracted a lot of hype although the adoption rate remains low among firms. Consequently, there are few successful business applications and many challenges, uncertainties and risks to be overcome. The case emphasizes two aspects of Blockchain.

Published 02 Mar 2021

Reference 6635

Topic Strategy

Region Europe

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This case is about shared mobility in Paris.

Published 18 Feb 2021

Reference 6475

Topic Strategy

Industry Transportation/Trucking/Railroad

Region Europe

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In 2018, the socialist mayor of Paris, Anne Hidalgo, in the fourth of her six-year mandate, embarked on a vision to create a greener city, free from polluting vehicles. Two years earlier, recognizing the global climate emergency and the need to keep global warming below 1.5C°, the city of Paris had set out an ambition to attain carbon neutrality by 2050.

Published 18 Feb 2021

Reference 6425

Topic Strategy

Industry Transportation/Trucking/Railroad

Region Europe

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nam.R, a data-driven start-up based in Paris, embarked on an ambitious plan to contribute to address global warming using open data. From its launch in 2017, using open-data sources augmented by sophisticated data analytics, nam.R has constructed a “digital twin” of every single building in France by early 2020.

Published 11 Feb 2021

Reference 6555

Topic Strategy

Industry Information Technology and Services

Region Europe

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HelloZack is a young entrepreneurial firm based in Paris focused on the purchase and resale of second-hand Apple products, part of a broader ecosystem that supports ongoing use of Apple products.

Published 02 May 2019

Reference 6487

Topic Strategy

Industry Consumer Services Consumer Electronics

Region Europe

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Scortex, a young start-up based in Paris, has developed an applied artificial intelligent (AI) solution for an industrial setting, combining hardware and machine learning. Its CEO is wondering how best to deploy the €1.8 million C-round financing it has raised.

Published 13 Feb 2019

Reference 6337

Topic Strategy

Industry Computer Software Industrial Automation Computer Hardware

Region Europe

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PopChef is a start-up foodtech business in the lunchtime food delivery market in Paris. The case centres on the period from launch in 2015 to 2017. PopChef is the first to enter the market with a new business model in France. As other well-funded domestic and international entrants arrive, the market becomes highly competitive market.

Published 28 May 2018

Reference 6391

Topic Strategy

Industry Food and Beverages Production

Region Europe

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Bird Office is a start-up, launched in Paris, with a digital platform for rental of temporary office space and meeting rooms. The case traces Bird Office from its entrepreneurial beginnings to a fully-fledged business with innovative initiatives designed to achieve competitive advantage as the number of local and international competitors and other players soars.

Published 30 Oct 2017

Reference 6338

Topic Strategy

Industry Human Resources

Region Europe

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Monkey Tie, an entrepreneurial firm based in Paris, focuses on innovative digital HR solutions related to ‘affinity matching’ of people to positions. It represents a major change in the approach to recruitment, using online tools to find a ‘fit’ between the job requirements and the skills and personality of the candidate.

Published 26 Jun 2017

Reference 6305

Topic Strategy

Industry Human Resources

Region Europe

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Panasonic has established an innovative high-tech agricultural facility in Singapore to grow salads – not a farm but a factory. The case traces the key elements of this initiative, including the value proposition to customers, business model, and the broader corporate context.

Published 28 Nov 2016

Reference 6247

Topic Strategy

Industry Food and Beverages Production

Region Asia

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Scortex, a young start-up based in Paris, has developed an applied artificial intelligent (AI) solution for an industrial setting, combining hardware and machine learning. Its CEO is wondering how best to deploy the €1.8 million C-round financing it has raised.

Published 13 Feb 2019

Reference 6337

Topic Strategy

Industry Computer Software Industrial Automation Computer Hardware

Region Europe

View case
PopChef is a start-up foodtech business in the lunchtime food delivery market in Paris. The case centres on the period from launch in 2015 to 2017. PopChef is the first to enter the market with a new business model in France. As other well-funded domestic and international entrants arrive, the market becomes highly competitive market.

Published 28 May 2018

Reference 6391

Topic Strategy

Industry Food and Beverages Production

Region Europe

View case
Monkey Tie, an entrepreneurial firm based in Paris, focuses on innovative digital HR solutions related to ‘affinity matching’ of people to positions. It represents a major change in the approach to recruitment, using online tools to find a ‘fit’ between the job requirements and the skills and personality of the candidate.

Published 26 Jun 2017

Reference 6305

Topic Strategy

Industry Human Resources

Region Europe

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Strategy