Todd Jick

This case describes a) the organizational factors which shaped Singapore Airlines' multi-year record of success, and b) the new challenges it faces to continue to maintain the world-class best service. In its 1993 ambition to improve its service, SIA must face ever-demanding customers. One of those customers is featured in the case in terms of some special requests.

Published 30 Sep 2000

Reference 4249

Topic Leadership & Organisations

Region Asia

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This case describes Alcatel Bell's efforts from 1989-92 to change its culture and its approach to business. The case revolves around the CEO's mandate for all 1200 Bell managers to develop and implement a "change project". These projects were intended to accelerate change at Bell and provide a vehicle for learning. Bell's ultimate goal was to become a "learning organization".

Published 01 Oct 1993

Reference 4433

Topic Leadership & Organisations

Region Europe

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This case describes a) the organizational factors which shaped Singapore Airlines' multi-year record of success, and b) the new challenges it faces to continue to maintain the world-class best service. In its 1993 ambition to improve its service, SIA must face ever-demanding customers. One of those customers is featured in the case in terms of some special requests.

Published 01 Jan 1993

Reference 4249

Topic Leadership & Organisations

Industry Airlines/Aviation Transportation/Trucking/Railroad

Region Asia

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This case documents two critical changes in a major law firm: the merger of two law firms into one and the globalisation of the merged firm. The merger was generally viewed as successful and the integration process is described. The second goal of globalisation is steadily proceeding but represents a larger cultural and strategic challenge.

Published 01 Jan 1993

Reference 4245

Topic Leadership & Organisations

Region Global

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Please refer to part A for the abstract.

Published 01 Jan 1993

Reference 4245

Topic Leadership & Organisations

Region Europe

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