Rodrigo Gouveia

A multi-issue one-on-one negotiation between a young entrepreneur (John Ambitchious) and a close-to-retirement CEO of a large corporation (George Gried). John and George are considering becoming partners on a venture John is setting up.

Published 16 Dec 2015

Reference 6187

Topic Responsibility

Region Global

View case
This is a two-party negotiation between a pharmaceutical company and a government agency to decide if a new medication will be put on the reimbursement list. The pharmaceutical company has a valuable new product, the government has semi-monopolistic power over whether (or not) drugs are listed.

Published 27 Jan 2014

Reference 6033

Topic Economics & Finance

Industry Pharmaceuticals

Region Global

View case
This is a two-party negotiation between a pharmaceutical company and a government agency to decide if a new medication will be put on the reimbursement list. The pharmaceutical company has a valuable new product, the government has semi-monopolistic power over whether (or not) drugs are listed.

Published 27 Jan 2014

Reference 6033

Topic Economics & Finance

Industry Pharmaceuticals

Region Global

View case