Kim Claes

The case describes how a luxury watchmaker asked a French blockchain start-up to provide digital authenticity certificates for its 225 models. Ulysse Nardin, a 175-year-old Swiss watch company owned by Kering, has decided to certify ownership of its watches with Bitcoin-seals technology powered by Woleet, a start-up founded in 2015 by Gilles Cadignan.

Published 03 Mar 2021

Reference 6647

Topic Leadership & Organisations

Region Europe

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