This case describes the creation and the growth of a small entrepreneurial start-up in the field of speech technology. Over the 12-year period described in the case (1986-98) the company grows from 0 to 1000 employees.

This case describes the creation and the growth of a small entrepreneurial start-up in the field of speech technology. Over the 12-year period described in the case (1986-98) the company grows from 0 to 1000 employees.

The Samsung Berlin case describes the revitalisation of a former East German producer of Cathode Ray Tubes for TV. Attention is paid to the sequence of programmes implemented to revitalise the plant as well as the cultural problems between Korean managers and German workers.