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5 case(s) found.
Executives in heavily regulated industries, such as Healthcare, often feel their hands are tied by rules and regulations which some claim to even interfere with their ability to innovate. As such, it is not uncommon to find regulated firms competing in the same way for decades without ever challenging the status quo.
Reference 6013
Published 20 Dec 2013
Length 5 page(s)
Topic Strategy
Region Europe
Industry Medical Devices
Executives in heavily regulated industries, such as Healthcare, often feel their hands are tied by rules and regulations which some claim to even interfere with their ability to innovate. As such, it is not uncommon to find regulated firms competing in the same way for decades without ever challenging the status quo.
The case "Rehability (B)" illustrates how one firm created a blue ocean of new market space in the highly regulated and competitive German healthcare industry in the early 1990s.
Reference 6013
Published 20 Dec 2013
Length 9 page(s)
Topic Strategy
Region Europe
Industry Medical Devices
The case "Rehability (B)" illustrates how one firm created a blue ocean of new market space in the highly regulated and competitive German healthcare industry in the early 1990s.
This case investigates how Philips became a globally integrated enterprise - how it “de-risked” its business and internationalized its supply chain (moving most production from Europe to Asia). The objective is to highlight the factors and analysis involved in “location cost economics.” (The case is developed around the leadership of INSEAD alumna and board member Barbara Kux.)
Reference 5859
Published 27 Feb 2012
Length 6 page(s)
Topic Strategy
Region Asia
Industry Electrical/Electronic Manufacturing, Medical Devices
This case investigates how Philips became a globally integrated enterprise - how it “de-risked” its business and internationalized its supply chain (moving most production from Europe to Asia). The objective is to highlight the factors and analysis involved in “location cost economics.” (The case is developed around the leadership of INSEAD alumna and board member Barbara Kux.)
The (A) case describes how GE Healthcare developed an ECG device optimized for low-income mass markets in India. It also discusses the organizational changes GE made to better serve the Bottom of Pyramid (BOP) markets.
Reference 5776
Published 29 Mar 2011
Length 12 page(s)
Topic Strategy
Region Asia
Industry Medical Devices, Consumer Electronics
The (A) case describes how GE Healthcare developed an ECG device optimized for low-income mass markets in India. It also discusses the organizational changes GE made to better serve the Bottom of Pyramid (BOP) markets.
The (B) case discusses an ethical dilemma in selling compact ultrasound devices in BOP markets.
Reference 5776
Published 29 Mar 2011
Length 1 page(s)
Topic Strategy
Region Asia
Industry Medical Devices, Consumer Electronics
The (B) case discusses an ethical dilemma in selling compact ultrasound devices in BOP markets.
