This case describes how the startup company, Zyme Solutions, manages market channel information (such as inventory and sell-through) for their clients. The operations of Zyme and benefits obtained by the customers are described
Participants can learn how: a) a high-value offshoring company like Zyme operates b) the discussion can address the public debate about offshoring. The lesson is that offshoring should not only be used defensively to cut costs, but also to bring new activities within reach, to grow business and to create jobs.
- RD0706
- AR0506
- AR2006