Retailing in Taiwan - Note

In 1999 Renault acquired 36.8% of Nissan, the Japanese troubled car manufacturer. This case describes the successful integration process that leads to the recovery of Nissan.

Honda became the new joint venture partner of the Guangzhou Automobile Group, after Peugeot’s pullout from Guangzhou in 1997. The new joint venture, Guangzhou Honda Automobile Co., Ltd., has made remarkable advancements from the start of the operation, although the competitors were operating in the red.

By 2004, Wal-Mart, the world's largest company, operated countless discount stores, neighborhood stores, hypermarkets (Wal-Mart Supercenters) and membership warehouses (Sam's Club). In the 1990s, Wal-Mart started to expand abroad, entering entered China in 1996, Korea in 1997, and Japan in 2002.

Carrefour, the second largest mass retailer in the world, has expanded its presence in the Asia Pacific region and competing head-on with Wal-Mart and other Western and Asian mass retailers to capture a significant position in the region. The case retraces the historical development of the expansion, starting with an entry into Taiwan in the late 1980’s.