This is the second of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This is the second of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This is the first of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This is the first of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This is the first of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This is the first of a two-case series. When Renault sent Carlos Ghosn to turnaround its alliance partner Nissan, observers were sceptical of his chances. After soliciting recommendations from the employees, he unveiled a three-year plan involving plant closures, job cuts, and a refocus on design.
This case considers the transition at the head of British Airways from Lord Marshall, key architect of BA's spectacular restructuring and revitalisation in the 1980s, to his chosen successor Robert Ayling. In an increasingly deregulated market, Ayling's challenge is to sustain BA's position of leadership in the airline industry.
This case considers the transition at the head of British Airways from Lord Marshall, key architect of BA's spectacular restructuring and revitalisation in the 1980s, to his chosen successor Robert Ayling. In an increasingly deregulated market, Ayling's challenge is to sustain BA's position of leadership in the airline industry.
This case is a supplement to Case A (same title as this case) and describes some of the changes that occurred in the balanced scorecard for IT within Friends Provident in the years following the time period of Case A (1999-2000).
This case is a supplement to Case A (same title as this case) and describes some of the changes that occurred in the balanced scorecard for IT within Friends Provident in the years following the time period of Case A (1999-2000).
This case deals with the important issue of defining an appropriate set of metrics for measuring IT performance. A balance score-card approach forms the core thrust of the new measurement system set up within Friends Provident for measuring IT performance.
This case deals with the important issue of defining an appropriate set of metrics for measuring IT performance. A balance score-card approach forms the core thrust of the new measurement system set up within Friends Provident for measuring IT performance.
This case considers the spectacular transformation of British Airways under the joint leadership of Lord King and Sir Colin Marshall. After a massive downsizing effort, they managed to revitalise service levels, image and revenues through a combination of structural change, massive training, IT investment and innovative branding.
This case considers the spectacular transformation of British Airways under the joint leadership of Lord King and Sir Colin Marshall. After a massive downsizing effort, they managed to revitalise service levels, image and revenues through a combination of structural change, massive training, IT investment and innovative branding.
This case looks at Bernard Attalis five year spell as the chairman of Air France. A very bright, energetic and ambitious leader, his appointment in 1988 is initially perceived as a breath of fresh air. His growth oriented strategy is undermined by the advent of the Gulf War and recession.
This case looks at Bernard Attalis five year spell as the chairman of Air France. A very bright, energetic and ambitious leader, his appointment in 1988 is initially perceived as a breath of fresh air. His growth oriented strategy is undermined by the advent of the Gulf War and recession.
This case considers the transition from Sir Colin Marshall, key architect of BAs spectacular restructuring and revitalisation (described in the case Becoming the Worlds Favourite Airline), to Robert Ayling. In an increasingly deregulated market, Aylings challenge is to sustain BAs position of leadership in the airline industry.
This case considers the transition from Sir Colin Marshall, key architect of BAs spectacular restructuring and revitalisation (described in the case Becoming the Worlds Favourite Airline), to Robert Ayling. In an increasingly deregulated market, Aylings challenge is to sustain BAs position of leadership in the airline industry.
This case covers Christian Blanc’s first year at the head of Air France. When he takes up the job, the airline has been brought to a standstill by its unions who refuse to accept the rationalisation plan proposed by Blanc’s predecessor, Bernard Attali. Blanc launches a massive listening exercise to try to understand the dysfunctions of the company.
This case covers Christian Blanc’s first year at the head of Air France. When he takes up the job, the airline has been brought to a standstill by its unions who refuse to accept the rationalisation plan proposed by Blanc’s predecessor, Bernard Attali. Blanc launches a massive listening exercise to try to understand the dysfunctions of the company.