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    2 case(s) found.

    Ualá’s "Tech and Touch" Customer Strategy: A Fintech David vs. the Goliaths of the Financial Services Industry in Latin America

    By  David Dubois
    Add to cart popular extra
    Ualá’s bold “tech-and-touch” strategy brought 2.7 million new customers – 1 out of 20 people in Argentina – into banking in less than four years (2017-21).

      Published 27 May 2021

      Reference 6677

      Length 10 page(s)

      Topic Marketing

      Region South America

      Industry Financial Services,  Banking

      View case

      Ualá’s "Tech and Touch" Customer Strategy: A Fintech David vs. the Goliaths of the Financial Services Industry in Latin America

      By  David Dubois
      Add to cart popular extra
      • Reference 6677

      • Published 27 May 2021

      • Length 10 page(s)

      • Topic Marketing

      • Region South America

      • Industry Financial Services,  Banking

      Ualá’s bold “tech-and-touch” strategy brought 2.7 million new customers – 1 out of 20 people in Argentina – into banking in less than four years (2017-21).
        View case

        Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience

        By  Joerg Niessing,  Hilke Plassmann
        Add to cart popular extra
        In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.

          Published 27 Feb 2017

          Reference 6129

          Length 27 page(s)

          Topic Marketing

          Region Global

          Industry Telecommunications,  Wireless,  Banking

          View case

          Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience

          By  Joerg Niessing,  Hilke Plassmann
          Add to cart popular extra
          • Reference 6129

          • Published 27 Feb 2017

          • Length 27 page(s)

          • Topic Marketing

          • Region Global

          • Industry Telecommunications,  Wireless,  Banking

          In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.
            View case

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