From Philanthropy to Collaboration: André Hoffmann Launches InTent

This case is about the decision-making process that led André and Rosalie Hoffmann to establish InTent, a non-governmental organization that forges action-based partnerships that fight for sustainable solutions for business, people and planet. The InTent platform now counts 29 partners that include notable NGOs like the WWF, the United Nations Convention to Combat Desertification, the Club of Rome, and the Nature Positive Initiative. Also prominent within the InTent community are academic organizations like INSEAD’s Hoffmann Institute that sponsor programmes to accelerate nature-positive change. In partnership with the SDG Tent, InTent makes their voices heard at major events, including one of the most closely watched gatherings of world leaders, the annual World Economic Forum in Davos.

How are global leaders taking up the high-stakes fight against climate change and loss of biodiversity? This case study answers this question by providing unique insight into the thinking and actions of a visionary couple, André and Rosalie Hoffmann, who have allocated considerable resources to create a thriving platform where business is a force for good. Students learn about the evolution of InTent as a platform for partnership where environmental actors connect with business leaders who may share the same goals but differ on the means to achieve them. The case offers a basis for a constructive discussion of a mindful approach to major global issues.