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Note on the Legal Negotiation of Strategic Alliance Agreements

By Jeffrey Reuer,  Elise Campbell
Published 01 Jan 2000
Reference 4887
Topic Strategy
Length 11 page(s)
Language English
Inspection copy
6.00
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Summary

This note analyses the key establishment and post-establishment issues to be considered by managers negotiating strategic alliances. The note also explores the roles of commercial and legal representatives and their interaction during alliance negotiations.

Teaching objectives

This note is to be used for background material in the negotiating and structuring of strategic alliances. It familiarizes general managers with key legal considerations in alliance negotiations.

Keywords
  • RD0300
About the authors

Jeffrey Reuer

Elise Campbell


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