The case describes the process of integration between two European asset management organizations, one being British the other Dutch, with the goal of creating a Paneuropan organization reaching institutional clients in several countries of Europe. The travails of organizational reconstruction, cost cutting, company re-definition and client retention are analyzed against a background of stock market crash.
Issues are: - Size in the profitability of an asset management firm - Differences between the Amsterdam and the London investment management teams - Geographic orientation needed in a Pan-European asset management operation - Value creation in the asset management industry
- RD0507
- AR2007
- AR0607