This case profiles the leadership style, role and typical workday of David Kenny, co-managing partner of Vivaki. The Harvard Business School-educated former consultant and pioneer of digital media, starts at 4am and finishes at midnight. The case details Kenny's views on leadership, his co-leadership with Jack Klues, and how his leadership is seen by colleagues and business partners. The corresponding video shows 'a day in the life of' David Kenny.
The case series was set up to: 1. Set up a compare and contrast of two effective but very different leaders in the tradition of the HBSs famous ?Fred and Renn? cases 2. Explore the role of chief executives in today?s context, in the tradition of Mintzberg and Kotter, who pioneered the ?day in the life? method to discern ?what leaders really do? 3. Highlight the different roles a formal leader can play in leading change 4. Explore the pros and cons of co-CEO arrangements and what is needed to make them work.
- leadership style
- leading change
- future of advertising