The 3M Company (A): Building the Entrepreneurial Corporation (1902-1950)

Published 30 Nov 2001
Reference 4722
Region North America
Summary

The first of the three cases in the 3M Company Series describes the building of the Company from 1914 through to the 1950s. The second, B, case deals with the growth years with particular emphasis on the development of the organisation and strategy needed to keep the company entrepreneurial as it grew in size and in technologies. The final, C, case focuses on the pressures of the 1990s and 3M’s response thereto.

Keywords
  • Entrepreneurial Corporation
  • Valuing Innovation
  • 3M
  • Diversification
  • Manufacturing
  • Technologies
  • Product Quality