Matt Williamson

Cases from same author

Even a Clown Can Do It (B): Cirque du Soleil Recreates Live Entertainment (Chinese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

Published 26 Jun 2018

Reference 4999

Region Global

Even a Clown Can Do It (B): Cirque du Soleil Recreates Live Entertainment (Chinese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 26 Jun 2018
Reference 4999
Topic Strategy
Region Global

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

The Evolution of the Circus Industry (A) (Russian)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 23 Feb 2018

Reference 4999

Region Global

The Evolution of the Circus Industry (A) (Russian)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 23 Feb 2018
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Even a Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (B) (Russian)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 23 Feb 2018

Reference 4999

Region Global

Even a Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (B) (Russian)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 23 Feb 2018
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

The Evolution of the Circus Industry (A) (Chinese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 26 Jan 2018

Reference 4999

Region Global

The Evolution of the Circus Industry (A) (Chinese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 26 Jan 2018
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

The Evolution of the Circus Industry (A) (Spanish)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 12 Sep 2014

Reference 4999

Region Global

The Evolution of the Circus Industry (A) (Spanish)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 12 Sep 2014
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Even a Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (B) (Spanish)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

Published 12 Sep 2014

Reference 4999

Region Global

Even a Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (B) (Spanish)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 12 Sep 2014
Reference 4999
Topic Strategy
Region Global

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

The Evolution of the Circus Industry (A) (Japanese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 26 Mar 2012

Reference 4999

Region Global

The Evolution of the Circus Industry (A) (Japanese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 26 Mar 2012
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

The Evolution of the Circus Industry (A) (Portuguese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 31 Oct 2008

Reference 4999

Region Global

The Evolution of the Circus Industry (A) (Portuguese)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 31 Oct 2008
Reference 4999
Topic Strategy
Region Global

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

The Evolution of the Circus Industry (A)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Published 15 Apr 2002

Reference 4999

Industry Entertainment

Region Global

The Evolution of the Circus Industry (A)

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 15 Apr 2002
Reference 4999
Topic Strategy
Region Global
Industry Entertainment

This is the first of a two-case series. The first Case (A) discusses the evolution of the circus industry up until the emergence of Cirque du Soleil. This case provides a detailed discussion on the structure of the circus industry to make possible a rich analysis of how its industry attractiveness has changed over time and the challenges the industry now confronts.

Even a Clown Can Do It (B): Cirque du Soleil Recreates Live Entertainment

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

Published 01 Mar 2002

Reference 4999

Industry Entertainment

Region Global

Even a Clown Can Do It (B): Cirque du Soleil Recreates Live Entertainment

By W. Chan Kim, Renée Mauborgne, Ben M. Bensaou, Matt Williamson
Published 01 Mar 2002
Reference 4999
Topic Strategy
Region Global
Industry Entertainment

This is the second of a two-case series. Cirque du Soleil very successfully entered a structurally unattractive circus industry. It was able to reinvent the industry and created a new market space by challenging the conventional assumptions about how to compete.

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