By Charlotte Butler, Henri-Claude de Bettignies

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Trata-se de um caso imaginário, estabelecido no Sudeste da Ásia, e que introduz alguns dos dilemas éticos e morais que podem encontrar os gerentes expatriados que trabalham na região.

Published 31 Oct 2008

Reference 4504

Topic Leadership & Organisations

Region Asia

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Changmai Corp. (Portuguese)

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By Charlotte Butler, Henri-Claude de Bettignies
Published 31 Oct 2008
Reference 4504
Topic Leadership & Organisations
Region Asia

Trata-se de um caso imaginário, estabelecido no Sudeste da Ásia, e que introduz alguns dos dilemas éticos e morais que podem encontrar os gerentes expatriados que trabalham na região.

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Who Won the Danone Boycott? (A)

By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel

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A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

Published 02 Jan 2006

Reference 5344

Topic Responsibility

Industry Food and Beverages Production

Region Europe

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Who Won the Danone Boycott? (A)

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By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel
Published 02 Jan 2006
Reference 5344
Topic Responsibility
Region Europe
Industry Food and Beverages Production

A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

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Who Won the Danone Boycott? (B)

By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel

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A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

Published 02 Jan 2006

Reference 5344

Topic Responsibility

Industry Food and Beverages Production

Region Europe

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Who Won the Danone Boycott? (B)

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By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel
Published 02 Jan 2006
Reference 5344
Topic Responsibility
Region Europe
Industry Food and Beverages Production

A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

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Who Won the Danone Boycott? (C)

By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel

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A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

Published 02 Jan 2006

Reference 5344

Topic Responsibility

Industry Food and Beverages Production

Region Europe

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Who Won the Danone Boycott? (C)

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By Mark Hunter, Henri-Claude de Bettignies, Marc Le Menestrel
Published 02 Jan 2006
Reference 5344
Topic Responsibility
Region Europe
Industry Food and Beverages Production

A confidential plan for restructuring Danone's biscuit division is leaked to the press, and triggers labor unrest followed by a consumer boycott. Danone seeks a strategy to surmount the crisis, but while initially successful, the strategy ultimately exacerbates the situation.

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RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (C) (French)

By Henri-Claude de Bettignies, Gilda Villaran

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This is a French translation of the case?. This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

Published 01 Jul 2005

Reference 2886

Topic Leadership & Organisations

Region Europe

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RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (C) (French)

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By Henri-Claude de Bettignies, Gilda Villaran
Published 01 Jul 2005
Reference 2886
Topic Leadership & Organisations
Region Europe

This is a French translation of the case?. This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

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RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (A) (French)

By Henri-Claude de Bettignies, Gilda Villaran

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This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

Published 05 Jan 2005

Reference 2886

Topic Leadership & Organisations

Region Europe

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RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (A) (French)

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By Henri-Claude de Bettignies, Gilda Villaran
Published 05 Jan 2005
Reference 2886
Topic Leadership & Organisations
Region Europe

This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

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RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (B) (French)

By Henri-Claude de Bettignies, Gilda Villaran

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This is a French translation of the case?. This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

Published 05 Jan 2005

Reference 2886

Topic Leadership & Organisations

Region Europe

View case

RU 486: The Handling by Roussel-Uclaf of a Double Ethical Dilemma (B) (French)

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By Henri-Claude de Bettignies, Gilda Villaran
Published 05 Jan 2005
Reference 2886
Topic Leadership & Organisations
Region Europe

This is a French translation of the case?. This is the first of a three-case series. In October 1988, members of the Board and CEO's (chief executive officers) of Roussel-Uclaf (one of the French leaders of the pharmaceutical industry) had to decide whether or not to put in the market RU 486, a pill that provokes abortion without use of surgical methods.

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Should Business Influence the Science and Politics of Global Environmental Change? The Oil Industry and Climate Change (B) (French)

By Marc Le Menestrel, Henri-Claude de Bettignies, Sybille Van den Hove

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Case A presents three strategic options considered by a fictitious international oil and gas corporation to address the issue of climate change: "fight against action", "wait and see", and "dynamic proactive". Case B presents the climate change strategies of three multinational corporations – ExxonMobil, BP Amoco, and TotalFinaElf.

Published 01 Mar 2004

Reference 4957

Topic Strategy

Region Global

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Should Business Influence the Science and Politics of Global Environmental Change? The Oil Industry and Climate Change (B) (French)

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By Marc Le Menestrel, Henri-Claude de Bettignies, Sybille Van den Hove
Published 01 Mar 2004
Reference 4957
Topic Strategy
Region Global

Case A presents three strategic options considered by a fictitious international oil and gas corporation to address the issue of climate change: "fight against action", "wait and see", and "dynamic proactive". Case B presents the climate change strategies of three multinational corporations – ExxonMobil, BP Amoco, and TotalFinaElf.

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Should Business Influence the Science and Politics of Global Environmental Change? The Oil Industry and Climate Change (A) (French)

By Marc Le Menestrel, Henri-Claude de Bettignies, Sybille Van den Hove

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Case A presents three strategic options considered by a fictitious international oil and gas corporation to address the issue of climate change: "fight against action", "wait and see", and "dynamic proactive". Case B presents the climate change strategies of three multinational corporations – ExxonMobil, BP Amoco, and TotalFinaElf.

Published 03 Jan 2004

Reference 4957

Topic Strategy

Industry Oil & Energy

Region Global

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Should Business Influence the Science and Politics of Global Environmental Change? The Oil Industry and Climate Change (A) (French)

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By Marc Le Menestrel, Henri-Claude de Bettignies, Sybille Van den Hove
Published 03 Jan 2004
Reference 4957
Topic Strategy
Region Global
Industry Oil & Energy

Case A presents three strategic options considered by a fictitious international oil and gas corporation to address the issue of climate change: "fight against action", "wait and see", and "dynamic proactive". Case B presents the climate change strategies of three multinational corporations – ExxonMobil, BP Amoco, and TotalFinaElf.

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ATG (A): A Chinese Miracle? A Sino-Japanese-Euro Joint Venture

By Henri-Claude de Bettignies, Charlotte Butler, Anne-Marie Carrick

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Case (A) describes the creation and development of a joint venture (ATG) in China between a Japanese (Teikoku Piston Ring Co Ltd), a European (T&N plc) and a Chinese State-Owned Enterprise (SOE, APR) company. The JV is set up fast to benefit from central government tax breaks.

Published 01 Jan 2002

Reference 4973

Topic Strategy

Industry Automotive, Logistics and Supply Chain, Machinery

Region Asia

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ATG (A): A Chinese Miracle? A Sino-Japanese-Euro Joint Venture

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By Henri-Claude de Bettignies, Charlotte Butler, Anne-Marie Carrick
Published 01 Jan 2002
Reference 4973
Topic Strategy
Region Asia
Industry Automotive, Logistics and Supply Chain, Machinery

Case (A) describes the creation and development of a joint venture (ATG) in China between a Japanese (Teikoku Piston Ring Co Ltd), a European (T&N plc) and a Chinese State-Owned Enterprise (SOE, APR) company. The JV is set up fast to benefit from central government tax breaks.

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