Summary
This case study deals with the development of China's most profitable passenger car manufacturer.
Teaching objectives
To investigate strategy and business development in a highly regulated emerging market.
Keywords
- RD0699
- ASIA
Shanghai Automotive Industry Corporation (A)
Published 01 Jan 1999
Reference 4814
Topic Strategy
Industry Automotive, Transportation/Trucking/Railroad
Region Asia
Length 17 page(s)
6.00
