David Drake

HeidelbergCement: Technology Choice under Carbon Regulation

By  Paul Kleindorfer,  Luk Van Wassenhove,  David Drake
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This case describes carbon cap-and-trade regulation and the principle carbon emissions drivers within HeidelbergCement and the cement industry. This leads to the focal decisions in the case regarding technology choice, product specification and plant locations. Further complexities arise due to international competition and uncertainties associated with the evolving carbon market.

    Published 25 Mar 2010

    Reference 5681

    Topic Operations

    Industry Construction

    Region Europe

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    HeidelbergCement: Technology Choice under Carbon Regulation

    Add to cart
    This case describes carbon cap-and-trade regulation and the principle carbon emissions drivers within HeidelbergCement and the cement industry. This leads to the focal decisions in the case regarding technology choice, product specification and plant locations. Further complexities arise due to international competition and uncertainties associated with the evolving carbon market.
      View case

      Cycleon: Leveraging Postal Networks for Reverse Logistics

      By  Luk Van Wassenhove,  David Drake,  Atalay Atasu
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      In essence, this the story of how two INSEAD MBA students had a great idea for an integrated service to take over companies’ product return streams and how they turned this idea into a successful business.

        Published 30 Nov 2008

        Reference 5521

        Topic Operations

        Industry Electrical/Electronic Manufacturing

        Region Europe

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        Cycleon: Leveraging Postal Networks for Reverse Logistics

        Add to cart
        In essence, this the story of how two INSEAD MBA students had a great idea for an integrated service to take over companies’ product return streams and how they turned this idea into a successful business.
          View case

          Cycleon (B): Ink Powder Value Proposition

          By  Luk Van Wassenhove,  David Drake,  Atalay Atasu
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          In essence, this the story of how two INSEAD MBA students had a great idea for an integrated service to take over companies’ product return streams and how they turned this idea into a successful business.

            Published 30 Nov 2008

            Reference 5521

            Topic Operations

            Industry Electrical/Electronic Manufacturing

            Region Europe

            View case

            Cycleon (B): Ink Powder Value Proposition

            Add to cart
            In essence, this the story of how two INSEAD MBA students had a great idea for an integrated service to take over companies’ product return streams and how they turned this idea into a successful business.
              View case