Summary
Teva appoints four senior executives as global "integrators", for specific functional areas (strategic marketing, R&D, manufacturing and business development) reporting to a key general manager, following a phase of rapid internationalisation via acquisitions. How are they going to define their mission, roles, priorities, and action plans?
Teaching objectives
To assess how functional x-boundary coordinators can be effective in the integration process of international acquisitions, and review source of influence and self-efficacy in a fragmented context.
Keywords
- Global integration
- Organisational change
- Renewal
- Globalisation
- Generic pharmaceuticals
