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Digital Journeys: 10 Checkpoints in Building a Digital-Ready Company

By Charles Galunic
Published 29 Jan 2018
Reference 6349
Topic Leadership & Organisations
Region Global
Length 24 page(s)
Language English
Inspection copy
6.00
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Summary

Does the digital age require companies to look and behave differently? This research note explores the digital journeys of various companies (with an initial focus on media companies) and introduces 10 “checkpoints” into their respective experiences as they strive to become digital-ready.

Teaching objectives

This research note offers a framework for thinking about the organizational implications of digitization. It offers insights from the practices of digitizing companies and prompts discussion about what it means to be “digital-ready” as an organization.

Keywords
  • Digitization
  • Digital Journey
  • Disruption
  • Leadership
  • Organization Culture
  • Digital Age
  • Digital Disruption
  • Q21718
About the author
Galunic

Charles Galunic

Professor of Organisational Behaviour

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