Yann Lechelle

Etheryl (B): From Etheryl to Appsfire

By  Rupert Merson,  Anne-Marie Carrick,  Yann Lechelle
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Case B takes up entrepreneur Yann Lechelle's story in 2006. Etheryl is a success and Yann is maintaining the all-important work/life balance. When two recent graduates from INSEAD offer to buy the company, the case follows the painful selling process and shows how his role changes.

    Published 24 Feb 2014

    Reference 5350

    Topic Entrepreneurship

    Industry Information Technology and Services

    Region Europe

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    Etheryl (B): From Etheryl to Appsfire

    Add to cart
    Case B takes up entrepreneur Yann Lechelle's story in 2006. Etheryl is a success and Yann is maintaining the all-important work/life balance. When two recent graduates from INSEAD offer to buy the company, the case follows the painful selling process and shows how his role changes.
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      Etheryl S.A.S (A): Growth Paths for a Lifestyle Venture

      By  Filipe Santos,  Yann Lechelle
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      This case describes the growth challenges faced by a Paris-based entrepreneur who created a software venture in the Student Relationship Management Space after his INSEAD MBA. Despite a very compelling service and a scalable business model, the venture's potential has been constrained by the lifestyle orientation of the entrepreneur.

        Published 03 Jan 2006

        Reference 5350

        Topic Entrepreneurship

        Industry Information Technology and Services

        Region Europe

        View case

        Etheryl S.A.S (A): Growth Paths for a Lifestyle Venture

        Add to cart
        This case describes the growth challenges faced by a Paris-based entrepreneur who created a software venture in the Student Relationship Management Space after his INSEAD MBA. Despite a very compelling service and a scalable business model, the venture's potential has been constrained by the lifestyle orientation of the entrepreneur.
          View case