Robert Bruner

In October 1990, the Boeing Company announced that it was launching a new aircraft model, the 777. The task for students in this case is to evaluate the 777 against a financial standard. The students must estimate a weighted average cost of capital (WACC) with which to evaluate the project IRRs.

Published 01 Jan 1994

Reference 4384

Topic Economics & Finance

Industry Airlines/Aviation Logistics and Supply Chain

Region North America

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In September 1990, the financial controller of the Italian subsidiary of Glaxo must evaluate a financial analysis comparing two marketing strategies for introducing a new antibiotic into the Italian market. The task for the student is to evaluate and correct the discounted cash flow analysis.

Published 01 Jan 1992

Reference 4386

Topic Economics & Finance

Industry Pharmaceuticals

Region Europe

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