For INSEAD professors, staff members, students or alumni
Tony Hsieh at Zappos: Structure, Culture and Change
Wildfire Entertainment: Organizational Structure Archetypes
The Marvel Way: Restoring a Blue Ocean
Hong Kong's Airport Express Train
This case describes problems the MTR Corporation faces with its Airport Express Service.
Published 01 Jan 2000
Reference 4880
Topic Marketing
Industry Transportation/Trucking/Railroad
Region Asia
Board Process Simulation (A)
By Stanislav Shekshnia
Birkenstock: Exit the Family. Enter a Professional CEO
By Morten Bennedsen, Mark Stabile, Brian Henry
Rasurel: Reviving an Ageing Brand
By Amitava Chattopadhyay, Séverine de Wulf