Michele Jurgens

As the world’s largest hotel group, Accor has been late entering Asia. In 1987 it finally pushes ahead with an aggressive expansion strategy using its brands Novotel, Mercure and Ibis. However, lack of capital and arguments between HQ in France and the legally independent regional center in Sydney in 1996 raise questions as to whether the rapid development can continue.

Published 30 Aug 1997

Reference 4714

Topic Strategy

Industry Leisure, Travel and Tourism

Region Asia

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OK Service is in the sector of emerging household repair services and has developed through agencies and franchise, 142 units and 110MFF turnover in 1994. The company offers household repairs on a subscription basis sold by repairmen on emergency visits.

Published 01 Jan 1995

Reference 4518

Topic Operations

Industry Facilities Services

Region Europe

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OK Service is in the sector of emerging household repair services and has developed through agencies and franchise, 142 units and 110MFF turnover in 1994. The company offers household repairs on a subscription basis sold by repairmen on emergency visits.

Published 01 Jan 1995

Reference 4518

Topic Operations

Industry Facilities Services

Region Europe

View case