Marcus Verol

JBS Friboi: Building a Global Company

By  Luiz Alberto Campos Filho ,  Lourdes Casanova,  Marcus Verol
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JBS is a Brazil-based producer and exporter of fresh and processed meat. The case presents the company's production chain, the competitive landscape of the global beef industry, and the challenges of international expansion. Should JBS continue expanding or be satisfied with “digesting” acquisitions made and take time to reduce its debt burden?

    Published 25 Jan 2016

    Reference 5758

    Topic Strategy

    Region Global

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    JBS Friboi: Building a Global Company

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    JBS is a Brazil-based producer and exporter of fresh and processed meat. The case presents the company's production chain, the competitive landscape of the global beef industry, and the challenges of international expansion. Should JBS continue expanding or be satisfied with “digesting” acquisitions made and take time to reduce its debt burden?
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      Weg (A): The Making of a Global Brazilian

      By  Luiz Alberto Campos Filho ,  Lourdes Casanova,  Marcus Verol
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      The case analyses Weg's internationalization strategy and its knowledge management process following a series of acquisitions in 2010 and 2011. The company, which started out in the electric motor segment in Brazil and then aggressively internationalized, faces new challenges in industrial and commercial automation, uninterrupted power supply systems and wind power.

        Published 27 Feb 2012

        Reference 5857

        Topic Strategy

        Region Global

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        Weg (A): The Making of a Global Brazilian

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        The case analyses Weg's internationalization strategy and its knowledge management process following a series of acquisitions in 2010 and 2011. The company, which started out in the electric motor segment in Brazil and then aggressively internationalized, faces new challenges in industrial and commercial automation, uninterrupted power supply systems and wind power.
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          Weg (B): Knowledge Management as Key Success Factor for Internationalization

          By  Luiz Alberto Campos Filho ,  Lourdes Casanova,  Marcus Verol
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          The case analyses Weg's internationalization strategy and its knowledge management process following a series of acquisitions in 2010 and 2011. The company, which started out in the electric motor segment in Brazil and then aggressively internationalized, faces new challenges in industrial and commercial automation, uninterrupted power supply systems and wind power.

            Published 27 Feb 2012

            Reference 5857

            Topic Strategy

            Region Global

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            Weg (B): Knowledge Management as Key Success Factor for Internationalization

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            The case analyses Weg's internationalization strategy and its knowledge management process following a series of acquisitions in 2010 and 2011. The company, which started out in the electric motor segment in Brazil and then aggressively internationalized, faces new challenges in industrial and commercial automation, uninterrupted power supply systems and wind power.
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              Marcopolo: The Making of a Global Latina

              By  Lourdes Casanova,  Luiz Alberto Campos Filho ,  Marcus Verol
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              This case analyzes the internationalization process of Marcopolo, the leading manufacturer of buses in Brazil, tracking the company's international development and its approach to global growth. In the process it signs various strategic alliances with local partners in the different countries it tries to enter.

                Published 28 Sep 2011

                Reference 5826

                Topic Strategy

                Region South America

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                Marcopolo: The Making of a Global Latina

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                This case analyzes the internationalization process of Marcopolo, the leading manufacturer of buses in Brazil, tracking the company's international development and its approach to global growth. In the process it signs various strategic alliances with local partners in the different countries it tries to enter.
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