For INSEAD professors, staff members, students or alumni
Kuoni: Missing the Digital Boat - The Downfall of an Icon in the Travel Industry
Published 21 Feb 2019
Reference 6427
Topic Marketing
Industry Leisure, Travel and Tourism
Board Process Simulation (A)
By Stanislav Shekshnia
Birkenstock: Exit the Family. Enter a Professional CEO
By Morten Bennedsen, Mark Stabile, Brian Henry
Rasurel: Reviving an Ageing Brand
By Amitava Chattopadhyay, Séverine de Wulf
