Alain Debenedetti

This series of cases follows the changing relationship between Verbeek's Industrial Packaging Division with TotPet, a major French oil company, after TotPet launched a supply chain rationalization effort.

Published 20 Dec 2013

Reference 6037

Topic Marketing

Industry Logistics and Supply Chain Packaging and Containers

Region Europe

View

This series of cases follows the changing relationship between Verbeek's Industrial Packaging Division with TotPet, a major French oil company, after TotPet launched a supply chain rationalization effort.

Published 20 Dec 2013

Reference 6037

Topic Marketing

Industry Logistics and Supply Chain Packaging and Containers

Region Europe

View

This series of cases follows the changing relationship between Verbeek's Industrial Packaging Division with TotPet, a major French oil company, after TotPet launched a supply chain rationalization effort.

Published 20 Dec 2013

Reference 6037

Topic Marketing

Industry Logistics and Supply Chain Packaging and Containers

Region Europe

View

This series of cases follows the changing relationship between Verbeek's Industrial Packaging Division with TotPet, a major French oil company, after TotPet launched a supply chain rationalization effort.

Published 20 Dec 2013

Reference 6037

Topic Marketing

Industry Logistics and Supply Chain Packaging and Containers

Region Europe

View

This series of cases follows the changing relationship between Verbeek's Industrial Packaging Division with TotPet, a major French oil company, after TotPet launched a supply chain rationalization effort.

Published 20 Dec 2013

Reference 6037

Topic Marketing

Industry Logistics and Supply Chain Packaging and Containers

Region Europe

View