Laurent De Clara

In April 2021, CEO Florent Menegaux outlined his “2030 Vision” for Michelin based on balanced value creation for “people, planet and profit”, making sustainability a cornerstone of his strategy.

Published 24 Oct 2023

Reference 6697

Topic Strategy

Region Global

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The case describes the development of the Japanese tire company, Bridgestone, leader of the global tire industry. The focus is on Bridgestone’s strategic challenges as it seeks to extend its global leadership while increasing its presence in China.

Published 21 Apr 2017

Reference 6292

Topic Strategy

Industry Logistics and Supply Chain

Region Global

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The case describes the development of the German company, Continental Tires, subsidiary of automotive supplier Continental AG, the world’s most profitable tire-maker. The tires division is one of the few that has been able to grow its global market share while maintaining a high level of profitability.

Published 21 Apr 2017

Reference 6293

Topic Strategy

Industry Logistics and Supply Chain

Region Global

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The case describes the development of the Indian tire company Apollo Tyres, and its quest to become a global Top-10 tire company. While it is well-established in India and has a foothold in Europe, it struggles to develop in the US and China. The case describes the accomplishments and challenges of the company as it extends its global footprint.

Published 27 Feb 2017

Reference 6270

Topic Strategy

Industry Logistics and Supply Chain

Region Global

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The case describes the development of the South Korean tire company Hankook and its strategic challenges as it seeks to get into the ‘top five’ global tiremakers. Information on global industry dynamics, the segmentation of the market, industry economics and key competitors is provide by the case “Michelin in China in 2016”.

Published 27 Feb 2017

Reference 6282

Topic Strategy

Industry Logistics and Supply Chain

Region Global

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The case focuses on the strategic challenges of Michelin as it seeks to regain global leadership of the tire industry, covering strategy and performance of the company since Jean-Dominique Sénard became CEO in 2012. It describes the dynamics of the global tire industry, the segmentation of the tire market and the main competitors. Michelin’s challenges in China are given particular attention.

Published 27 Feb 2017

Reference 6280

Topic Strategy

Industry Logistics and Supply Chain

Region Global

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Following the victory of the Scottish Nationalist Party in the 2008 elections, the Scottish Government had some complex societal issues to tackle, such as youth offending. The case describes the issue, the approach taken to address it, and how an integrated "whole of government" solution was imposed and implemented at the local level.

Published 29 Jun 2015

Reference 6026

Topic Strategy

Industry Government Administration Public Policy Public Safety

Region Europe

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The A case describes how leadership unity was achieved and maintained across party lines between 1999 and 2007.

Published 20 Dec 2013

Reference 5898

Topic Strategy

Industry Government Administration Public Policy

Region Europe

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The A case describes how leadership unity was achieved and maintained across party lines between 1999 and 2007. It also analyses the policy development and resource allocation processes put in place in the devolved government of Scotland.

Published 20 Dec 2013

Reference 5898

Topic Strategy

Industry Government Administration Public Policy

Region Europe

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Tracing the evolution of the Global Alliance for Vaccines and Immunization since its inception as the first global public-private partnership for the immunization of children in the developing world, this two-part case offers an overview of the functioning and the funding mechanisms developed to shape the vaccine market and encourage western pharmaceutical firms to produce low-price vaccines for

Published 07 Apr 2013

Reference 5880

Topic Strategy

Industry Pharmaceuticals

Region Global

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