For INSEAD professors, staff members, students or alumni
Danuta (A)
Deals with entry into the Polish market for pasta. Case A covers the background to the project; Case B, how it was and is being implemented.
Published 02 Jan 1993
Reference 256
Topic Economics & Finance
Industry Food and Beverages Production
Region Europe
Danuta (B)
Board Process Simulation (A)
By Stanislav Shekshnia
Birkenstock: Exit the Family. Enter a Professional CEO
By Morten Bennedsen, Mark Stabile, Brian Henry
Rasurel: Reviving an Ageing Brand
By Amitava Chattopadhyay, Séverine de Wulf