Wärtsilä in China (A)

Published 01 Jan 1999
Reference 4836
Topic Strategy
Region Asia
Length 14 page(s)
Summary

Part A of the case describes key events in the development of Wärtsilä Diesel’s marine engine business in China, from its first efforts at approaching the Chinese market in the early 1980s to the situation in late 1993.

Teaching objectives

The case aims at raising the following issues for class discussion: Explains the role played by different actors involved in the exports of industrial goods to China. Investigates alternative operational modes in China. Describes the relationship between western firms and different governmental organizations.