Airpork - From Zero to Hero: What Next?
By V. (Paddy) Padmanabhan, Ulla Fionna
The Nokia N8 'Push Snowboarding' Campaign: An Avant-Garde Social Media Strategy from Engagement to Sales
By David Dubois, Mastak Pal Kaur
Putting the Price Tag on Facebook: Quantifying the Value of Online Social Networks
By Annet Aris, Eric Bradlow, Robert Metry, Christophe Firth, Hanno Stegmann