CrimsonLogic: The 'E'volution of the Trading Community via B2B E-Commerce Hub

Published 01 Jan 2004
Reference 5184
Topic Operations
Region Asia
Length 18 page(s)
Language English
Summary

This case study introduces a B2B (Business to Business) exchange operator and the evolution of its online trading community. As an ASP, CrimsonLogic facilitates B2B procurement for direct materials in the hi-tech industry in Southeast Asia. The case study describes three distinguishable stages in the community transformation and two types of community formation.

Teaching objectives

This case study shows how the public online trading community evolves via a B2B e-commerce operator. It helps students understand and discuss e-procurement in SCM (Supply Chain Management) courses, ASP (Application Service Provider) in IS (Information Systems) courses, or B2B e-commerce in e-business courses.

Keywords
  • RD1104
  • AR0405
  • AR2004
  • B2B COMMERCE
  • ASP (APPLICATION SERVICE PROVIDER)
  • E-PROCUREMENT
  • E-HUB
  • HIGH-TECH INDUSTRY
  • SINGAPORE
  • SUPPLY CHAIN MANAGEMENT
  • TRADENET