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7 cases found.

Grab vs. Uber vs. Go-Jek: Digital Platform-based International Competition in South East Asia

By  Jason P. Davis,  Minh Vo,  Anne Yang
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Grab, Uber and Go-Jek compete in ride-hailing and related logistics and transport services (e.g., food delivery, courier service) across Southeast Asia, including Indonesia, Philippines, Vietnam, Thailand, Malaysia and Singapore. The case focuses on differences in company history and strategy, and how they shape the competition and ultimately performance differentials.

    Published 31 Aug 2018

    Reference 6432

    Topic Entrepreneurship

    Region Asia

    Industry Wireless,  Automotive,  Transportation/Trucking/Railroad

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    Grab vs. Uber vs. Go-Jek: Digital Platform-based International Competition in South East Asia

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    Grab, Uber and Go-Jek compete in ride-hailing and related logistics and transport services (e.g., food delivery, courier service) across Southeast Asia, including Indonesia, Philippines, Vietnam, Thailand, Malaysia and Singapore. The case focuses on differences in company history and strategy, and how they shape the competition and ultimately performance differentials.
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      GO-JEK (A): Launching a Mobile Ride-Sharing and Food Delivery Digital Platform in Indonesia

      By  Jason P. Davis,  Anne Yang
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      Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.

        Published 23 Apr 2018

        Reference 6387

        Topic Entrepreneurship

        Region Asia

        Industry Wireless,  Information Technology and Services

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        GO-JEK (A): Launching a Mobile Ride-Sharing and Food Delivery Digital Platform in Indonesia

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        Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.
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          GO-JEK (B): Platform Competition with Digital Entrants and Non-Digital Incumbents

          By  Jason P. Davis,  Anne Yang
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          Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.

            Published 23 Apr 2018

            Reference 6387

            Topic Entrepreneurship

            Region Asia

            Industry Wireless,  Information Technology and Services

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            GO-JEK (B): Platform Competition with Digital Entrants and Non-Digital Incumbents

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            Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.
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              GO-JEK (C): Product Experimentation, International Expansion and Super App Status in Southeast Asia

              By  Jason P. Davis,  Anne Yang
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              Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.

                Published 23 Apr 2018

                Reference 6387

                Topic Entrepreneurship

                Region Asia

                Industry Wireless,  Information Technology and Services

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                GO-JEK (C): Product Experimentation, International Expansion and Super App Status in Southeast Asia

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                Go-Jek, a ride-sharing, food-delivery and logistics company, was the first ‘unicorn’ startup (private company valued over $1 billion) to be founded in Indonesia. Case (A) focuses on the launch of Go-Jek as a mobile ride-sharing and food delivery platform, the network effects, and the digital disruption of existing taxi drivers.
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                  Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience

                  By  Joerg Niessing,  Hilke Plassmann
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                  In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.

                    Published 27 Feb 2017

                    Reference 6129

                    Topic Marketing

                    Region Global

                    Industry Telecommunications,  Wireless,  Banking

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                    Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience

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                    In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.
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                      Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience (Russian)

                      By  Joerg Niessing,  Hilke Plassmann
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                      In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.

                        Published 26 Nov 2018

                        Reference 6129

                        Topic Marketing

                        Region Global

                        Industry Telecommunications,  Wireless,  Banking

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                        Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience (Russian)

                        Add to cart
                        In this case study, we are analyzing how one of the biggest international telecommunications providers, Telenor, has used this weakness of financial institutions and has successfully launched the first mobile only bank in Serbia – Telenor Banka. The CEO of Telenor Banka is an INSEAD Alumni and is working with us on this case.
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                          The Nokia N8 'Push Snowboarding' Campaign: An Avant-Garde Social Media Strategy from Engagement to Sales

                          By  David Dubois,  Mastak Pal Kaur
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                          The case illustrates an innovative integrated marketing campaign by Nokia to promote its new phone, the N8. In early January 2010, Stuart Wells, Integrated Global Campaign Lead at Nokia, initiated and supervised the execution of an ambitious integrated marketing campaign.

                            Published 24 Apr 2015

                            Reference 6117

                            Topic Marketing

                            Region Global

                            Industry Telecommunications,  Wireless,  Information Technology and Services

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                            The Nokia N8 'Push Snowboarding' Campaign: An Avant-Garde Social Media Strategy from Engagement to Sales

                            Add to cart popular extra
                            The case illustrates an innovative integrated marketing campaign by Nokia to promote its new phone, the N8. In early January 2010, Stuart Wells, Integrated Global Campaign Lead at Nokia, initiated and supervised the execution of an ambitious integrated marketing campaign.
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