35 cases found.
China’s agricultural sector is undergoing rapid transformation, but with growth come serious problems such as labor shortages, soil compacted by machinery, and chemicals (pesticides) that pollute the earth. In parallel, therefore, a major technological transformation is underway.
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Reference 6716
Published 16 Dec 2021
Topic Strategy
Region Asia
Industry Agriculture
China’s agricultural sector is undergoing rapid transformation, but with growth come serious problems such as labor shortages, soil compacted by machinery, and chemicals (pesticides) that pollute the earth. In parallel, therefore, a major technological transformation is underway.
How did Shopee – a small e-commerce player launched in 2015 – overtake its historic rival Lazada in just a few years to average 281 million visits a month and become the most valuable company in South East Asia in 2021? CEO Forrest Li followed a bold two-sided digital marketing strategy that won over sellers (B2B) and users (B2C).
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Reference 6705
Published 11 Oct 2021
Topic Marketing
Region Asia
Industry E-Commerce
How did Shopee – a small e-commerce player launched in 2015 – overtake its historic rival Lazada in just a few years to average 281 million visits a month and become the most valuable company in South East Asia in 2021? CEO Forrest Li followed a bold two-sided digital marketing strategy that won over sellers (B2B) and users (B2C).
SK-II, a leading luxury beauty brand in Japan, was experiencing a decline, losing customers to aggressive rivals, and struggling to stay compelling in a changing society. This loss of momentum called for a new strategy that would transform the brand and transcend the competition.
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Reference 6681
Published 17 Jan 2022
Topic Marketing
Region Asia
Industry Cosmetics, Luxury Goods and Jewelry
SK-II, a leading luxury beauty brand in Japan, was experiencing a decline, losing customers to aggressive rivals, and struggling to stay compelling in a changing society. This loss of momentum called for a new strategy that would transform the brand and transcend the competition.
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
This case is about Gojek which has evolved from a ride-sharing app to a leader in the Fintech ecosystem in Indonesia and Southeast Asia. With input from internal sources, the case follows the growth and evolution of the app from its roots in ride-hailing to a super-app platform as Gojek became Indonesia's most valuable techonlogy company.
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Reference 6658
Published 24 Mar 2021
Topic Entrepreneurship
Region Asia
This case is about Gojek which has evolved from a ride-sharing app to a leader in the Fintech ecosystem in Indonesia and Southeast Asia. With input from internal sources, the case follows the growth and evolution of the app from its roots in ride-hailing to a super-app platform as Gojek became Indonesia's most valuable techonlogy company.
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
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Reference 6654
Published 25 Feb 2021
Topic Strategy
Region Asia
Industry Health, Wellness and Fitness
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
This case describes a field experiment to test the principles of incentive design conducted at Grab, one of Southeast Asia’s largest mobile technology companies that connects millions of consumers to millions of drivers.
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Reference 6639
Published 09 Feb 2021
Topic Strategy
Region Asia
Industry Transportation/Trucking/Railroad
This case describes a field experiment to test the principles of incentive design conducted at Grab, one of Southeast Asia’s largest mobile technology companies that connects millions of consumers to millions of drivers.
This case describes a field experiment to test the principles of incentive design conducted at Grab, one of Southeast Asia’s largest mobile technology companies that connects millions of consumers to millions of drivers.
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Reference 6639
Published 09 Feb 2021
Topic Strategy
Region Asia
Industry Transportation/Trucking/Railroad
This case describes a field experiment to test the principles of incentive design conducted at Grab, one of Southeast Asia’s largest mobile technology companies that connects millions of consumers to millions of drivers.
Digitally-Enabled Healthcare Delivery in India: Meddo and the Convergence of Technology and Medicine
Meddo is a healthcare service delivery innovation in India that simplifies the patient journey through outpatient services, lab tests, and medicines management. It was born out of a collaboration between a medical doctor who cofounded a hospital chain, and an entrepreneur who had led a major food-delivery service.
Digitally-Enabled Healthcare Delivery in India: Meddo and the Convergence of Technology and Medicine
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Reference 6628
Published 17 Mar 2021
Topic Operations
Region Asia
Industry Health, Wellness and Fitness
Meddo is a healthcare service delivery innovation in India that simplifies the patient journey through outpatient services, lab tests, and medicines management. It was born out of a collaboration between a medical doctor who cofounded a hospital chain, and an entrepreneur who had led a major food-delivery service.
The case explores the origins of the Hong Kong-based remote working start-up FLYDESK (flydesk.com). Part A centers on its founding and first fundraising round in 2019, when the tech accessories company Native Union seeks to invest in FLYDESK. First, it must obtain approval from Leitmotiv, the private equity firm that invested in Native Union.
The case explores the origins of the Hong Kong-based remote working start-up FLYDESK (flydesk.com). Part A centers on its founding and first fundraising round in 2019, when the tech accessories company Native Union seeks to invest in FLYDESK. First, it must obtain approval from Leitmotiv, the private equity firm that invested in Native Union.
FLYDESK - Empowering the "Modern Working Lifestyle" (B): The Future of FLYDESK in a Post-COVID World
The case explores the origins of the Hong Kong-based remote working start-up FLYDESK (flydesk.com). Part A centers on its founding and first fundraising round in 2019, when the tech accessories company Native Union seeks to invest in FLYDESK. First, it must obtain approval from Leitmotiv, the private equity firm that invested in Native Union.
FLYDESK - Empowering the "Modern Working Lifestyle" (B): The Future of FLYDESK in a Post-COVID World
The case explores the origins of the Hong Kong-based remote working start-up FLYDESK (flydesk.com). Part A centers on its founding and first fundraising round in 2019, when the tech accessories company Native Union seeks to invest in FLYDESK. First, it must obtain approval from Leitmotiv, the private equity firm that invested in Native Union.
After having failed in its internationalization efforts, Singapore-based digital real estate platform PropertyGuru hires Hari Krishnan, a LinkedIn executive, to become its new CEO. Krishnan is hesitating between two very different strategies that would shape the company moving forward.
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Reference 6601
Published 22 Jul 2020
Topic Strategy
Region Asia
Industry Real Estate
After having failed in its internationalization efforts, Singapore-based digital real estate platform PropertyGuru hires Hari Krishnan, a LinkedIn executive, to become its new CEO. Krishnan is hesitating between two very different strategies that would shape the company moving forward.