- Your selection
- Clear all
- English x
- South America x
- With Teaching Note x
- Strategy x
1 case(s) found.
This case analyzes the internationalization process of a Brazilian emerging multinational Artecola, a leader in manufacturing adhesives. It examines the different acquisitions of this medium-size family business in its natural market - Argentina and thenother Latin American countries.
-
Reference 6014
-
Published 23 Sep 2013
-
Length 14 page(s)
-
Topic Strategy
-
Region South America
This case analyzes the internationalization process of a Brazilian emerging multinational Artecola, a leader in manufacturing adhesives. It examines the different acquisitions of this medium-size family business in its natural market - Argentina and thenother Latin American countries.